ROCHELLE PARK, N.J., Feb. 10, 2011 /PRNewswire/ --- Strativity Group (www.strativity.com), recognized leaders in customer experience management transformational strategy and execution services is proud to announce the next webinar in the ten-part web learning program February 24, 2011 entitled, Building a Business Case for Customer Experience Management.
This free instructional webinar, like the entire CEM boot camp series running throughout 2011 will be hosted and led by Mr. Lior Arussy, Strativity Group's founder and President. The upcoming program will be co-hosted by Chris Kiminas, Vice President of Astute Solutions and will be based on the methodology presented in Mr. Arussy's award winning book, Customer Experience Strategy: The Complete Guide from Innovation to Execution (4i 2010).
Attendees for the upcoming boot camp program will learn how to:
- Build a business case for customer experience certain to get budget allocation
- Identify four techniques to measure the economics of customer experience
- Measure Return on Nothing Analysis
- Perform relationship-based and interaction-based economic analysis
This program builds upon the first boot camp session held in January for which over 850 customer experience professionals signed-up to learn how to begin their journey to customer experience excellence. Free on-demand playback of the first program is available on Strativity's website.
Other upcoming Strativity CEM boot camp sessions will cover other topics such as how to get senior executives to lead the customer experience effort; how to design customer experience as a strategy and not a program; creating organization-wide customer centricity; how to demonstrate results and progress on your company's journey; leveraging social media channels in your customer experience strategy and others.
Free registration for the February 24th webinar is available online at https://www3.gotomeeting.com/register/498915614 with more information available on Strativity Group's website as well.
Separately, corporate customer experience practitioners interested in a deeper understanding of this proven and successful methodology of transforming business process and culture are encouraged to also consider Strativity's upcoming CEM Certification Program to be held February 28-March 2 in the US. Detailed information about this program is available online at www.cemcertification.com.
SOURCE Strativity Group