PRINCETON, N.J. and SAN CARLOS, Calif., March 7, 2017 /PRNewswire/ -- Resound Marketing, helping clients "make some noise" through results-driven PR and marketing programs, today announced that Education Elements, a consultancy supporting public school districts' efforts to become more student-centered, has committed to a 2017 renewal with the PR agency. This new program will continue to raise awareness about the advancement of their personalized learning, strategic planning, curriculum alignment and capacity building solutions offered to school districts across the country. The account will continue to be managed and driven by team members located across Resound's Princeton and San Francisco offices, leveraging the agency's bi-coastal presence and established relationships across influential education trade press as well as mainstream business, lifestyle, and regional news media.
Resound has worked with Education Elements since January 2016, helping to increase brand awareness among key decision makers in American education, including school administrators, superintendents, and teachers. Education Elements brings deep expertise, design thinking, expert facilitation and the spirit of collaboration, to support districts through the implementation of personalized learning, competency-based education, strategy development and more, in a way that's tailored to their unique needs. By leveraging Resound's deep-rooted expertise in education PR, Education Elements has raised its visibility as a proven, valuable partner to over 100 school districts nationwide.
"The Resound team has taken a truly thoughtful approach to our PR program - promoting our company's impact on both a local and nationwide scale that really maps to our overall business goals," said Amy Jenkins, COO of Education Elements. "Their continuous drive and in-depth knowledge of both mainstream and trade education media has resulted in a steady flow of placements, and we're excited to continue our relationship with the firm throughout 2017."
To attract new business opportunities with compelling thought leadership content, Resound earned steady, valuable media coverage in influential business education trade outlets such as Entrepreneur, District Administration, EdSurge, THE Journal, The Hechinger Report, Getting Smart, and more. In an effort to promote awareness of the company's impact on individual school districts, Resound also secured targeted, hyperlocal media placements with The Yuma Sun, The Finger Lakes Times, The Wayne Post, and more.
"Working with a company like Education Elements that's so passionate about improving student outcomes really hits our agency's sweet spot," said Kevin McLaughlin, Co-founder and Principal of Resound Marketing. "We have had decades of experience establishing strong media relationships across education and business media, and we're excited about the opportunity to continue to put that to work in partnership with Education Elements throughout the year - and contribute to the company's trajectory of success."
About Resound Marketing
Delivering PR envy since 2003, Resound Marketing helps clients make some noise through targeted media and marketing programs that turn mind share into market share. We're storytellers with strong business acumen, enabling us to convey the most compelling aspects of a brand's narrative across earned media, as well as social, events, shared content, and more - connecting with and influencing the audiences that matter most. With offices in Princeton, New York, and San Francisco, Resound's expertise spans technology, consumer lifestyle, parenting, professional services, education, non-profits, and more. For more information, visit resoundmarketing.com.
SOURCE Resound Marketing