EMC Named CRN Channel Champion for 2010

HOPKINTON, Mass., March 19 /PRNewswire/ -- EMC Corporation (NYSE: EMC), the world leader in information infrastructure solutions, announced today it has been named a 2010 CRN Channel Champion in the category of Storage Management Software/Data Protection Software. The CRN Channel Champions study measures overall Solution Provider perceptions of vendor products and services and is the largest and broadest-based technology integrator market study in the industry. The result is a premier resource used by VARs and technology integrators throughout the industry to evaluate vendors and their programs.  The Channel Champion awards were announced at an awards ceremony in Los Angeles, CA on March 10, 2010 at Everything Channel's XChange Solution Provider conference.

EMC is committed to having an industry-leading portfolio of software offerings to solve a wide-range of customer's IT challenges including rapid data growth, efficient data recovery, and backup redesign at a time when users are rapidly migrating to virtualized environments as well as having a robust Velocity Partner Program that provides rich financial rewards and opportunities for partners to accelerate their profitability with EMC.  In the past year EMC has delivered new industry-leading backup, recovery, archive, and deduplication software products, enhanced deal registration and incentive programs to provide rich financial rewards, streamlined training for services delivery partners and provided marketing campaigns to help partners take advantage of business continuity and virtualization market opportunities.  

"Receiving the top scores in all three criteria of the Storage Management Software/Data Protection Software category of Everything Channel's 2010 Channel Champions is a tremendous honor as it is positive feedback from the channel community at large," said EMC's Gregg Ambulos, Vice President, Americas Channel Sales.  "This award illustrates EMC's continued commitment to delivering industry-leading software products and solutions that solve critical IT challenges and evolving the Velocity2 program to help our partners build strong and profitable businesses around EMC's offerings."

"Each year we survey the Solution Provider community to learn their satisfaction with the technology vendors they work closely with to deliver solutions to their customers. This survey is an essential resource for the Channel community," said Kelley Damore, VP, Editorial Director, Everything Channel.  "We congratulate EMC on its continued focus on innovative software products and supporting the channel with a strong partner program."

The CRN Channel Champions survey was conducted between December 2009 and February 2010. The survey rated nearly 100 vendors in 21 key product and service categories. Solution Providers were chosen at random from CRN's subscriber list and were prequalified to ensure that they worked in the category, were familiar with the products and had a significant relationship with the vendor(s) being rated. Many respondents were qualified to rate more than one vendor.  CRN specified that VARs and technology integrators rate only those vendors with which they had either a strategic partner type of business relationship, when possible. Vendors rated in each category were chosen on the basis of market-share data provided by major research firms. In the case where market-share data was not available, vendors were chosen by CRN senior editorial staff recommendations.  VARs and technology integrators were asked to rate the relative importance of the individual evaluation criteria. To derive the overall score for each vendor, the raw satisfaction scores were weighted according to the relative importance of the evaluation criteria.

Channel Champions award winners and related study will be published in the April 26, 2010 issue and online at www.channelweb.com.

About EMC

EMC Corporation (NYSE: EMC) is the world's leading developer and provider of information infrastructure technology and solutions that enable organizations of all sizes to transform the way they compete and create value from their information. Information about EMC's products and services can be found at www.EMC.com.

About Everything Channel (www.everythingchannel.com, www.channelweb.com)

Everything Channel, headquartered in Framingham, MA, is a technology marketing and sales solutions company.  Through its "Complete Technology Channel Solution," Everything Channel offers the right business tools to accelerate technology sales.  From branding and recruiting to marketing and sales, Everything Channel offers technology marketers the unmatched breadth and depth of global brands and market intelligence combined with unparalleled audience loyalty and credibility serving all technology sales channels through an extensive database.  Everything Channel provides innovative field sales and marketing solutions to the sellers of technology to achieve measurable and significant results.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com.

EMC is a registered trademark of EMC Corporation. All other trademarks are the property of their respective owners.

SOURCE EMC Corporation