Enterasys to Present on Social Business Best Practices at Dreamforce 2012

Thought leadership session to focus on how organizations can implement social technologies to accelerate their business and improve customer service

Sep 17, 2012, 08:00 ET from Enterasys Networks

ANDOVER, Mass., Sept. 17, 2012 /PRNewswire/ -- Enterasys Networks, a Siemens Enterprise Communications Company, today announced Chief Customer Officer Vala Afshar (Twitter: @ValaAfshar) will be presenting a High Tech Kickoff session entitled "Social Business from Vision to Value" at the Salesforce Dreamforce 2012 Conference, which is taking place September 18 - 21, 2012 in San Francisco, Calif.  During the presentation, Afshar, who is coauthor of the upcoming book "The Pursuit of Social Business Excellence," will be discussing best practices for building out a Social Campus to increase company collaboration and improve customer service.


Where: Salesforce Dreamforce 2012 in San Francisco, CA

When: September 18, 2012, 11:00 a.m.12:00 p.m.

What: Enterasys Chief Customer Officer Vala Afshar will be co-presenting with Seton Hill University CIO Phil Komarny on how the use of social technologies can be integrated into the customer service model as well as an organization's IT function to greatly improve productivity. The presentation will focus on:

  • 10 Steps to Becoming a Social Business
  • Building out a Social Ecosystem
  • How to conduct Social Sales Forecasting
  • Implementing Social into your customer service experience
  • How to reduce the Consumption Gap in your use of technology

As part of the presentation, Afshar will detail the results of an upcoming CIO study conducted by renowned IT consultant Michael Krigsman on the benefits of implementing a Social Campus.  In the study, Krigsman interviews 10 CIO's from higher education institutions who have demonstrated thought leadership in the way they have implemented social, mobile and cloud technologies across their organizations.


About Enterasys Networks and Siemens Enterprise Communications
Siemens Enterprise Communications is a premier provider of end-to-end enterprise communications, including voice, network infrastructure and security solutions that use open, standards-based unified communications and business applications for a seamless collaboration experience. This award-winning "Open Communications" approach enables organizations to improve productivity and reduce costs through easy-to-deploy solutions that work within existing IT environments, delivering operational efficiencies. It is the foundation for the company's OpenPath® commitment that enables customers to mitigate risk and cost-effectively adopt unified communications. Jointly owned by The Gores Group and Siemens AG, Siemens Enterprise Communications includes Cycos and Enterasys Networks. For more information about Siemens Enterprise Communications or Enterasys please visit www.siemens-enterprise.com or www.enterasys.com.


Jason King

Amanda Jones

Enterasys Networks

Connect Public Relations

+1 978.684.1847

+1 801.373.7888



SOURCE Enterasys Networks