EventPipe™ Partners with Texas Aggies United to Redefine NIL Revenue Through Fan Travel

PORTSMOUTH, N.H., Oct. 1, 2025 /PRNewswire/ -- EventPipe, a leading innovator in hotel booking technology, today announced a new partnership with Texas Aggies United (TAU), the official NIL collective for Texas A&M Athletics and one of the most influential NIL organizations in the country. With 180+ athletes across all 18 scholarship sports, TAU's adoption of EventPipe's Presto solution marks a major milestone in extending NIL revenue opportunities into fan travel.

Presto is EventPipe's fast-launch booking solution that lets organizations create athlete- and sport-specific branded hotel sites in minutes, powered by live hotel inventory. For NIL programs, this means fans and families can support student-athletes every time they travel — generating cash-back to the athlete or athletic program of their choice.

JT Higgins, CEO of Texas Aggies United, said:
"We're proud to partner with EventPipe to bring Presto to our student-athlete community. This gives fans and families a new way to support athletes by capturing value from travel beyond the stadium while delivering value for our athletes and offering the best available rates to our fans."

Brandon Hollmann, SVP of Partnerships and New Markets at EventPipe, added:
"Partnering with TAU is a huge step. It validates that NIL collectives are a critical channel for expanding revenue through fan travel. Whether booking for a football weekend in College Station or a vacation across the country, now student-athletes can benefit from every trip."

This partnership signals a new era where NIL collectives can tap into fan travel as a scalable revenue source. For EventPipe, it sets the stage to expand Presto across other NIL programs, athletic departments, and beyond — redefining how organizations connect travel dollars with athlete support.

About EventPipe:
EventPipe is a cloud software company transforming event hotel bookings. Trusted by sports housing companies, event producers, meeting planners, and CVBs, EventPipe simplifies the entire hotel booking lifecycle — from RFPs and contracts to inventory management and reconciliation. Alongside core block management tools, EventPipe's live hotel inventory powers post-block bookings and standalone sites, helping customers capture more reservations and data across every event.

About Texas Aggies United:
Texas Aggies United is the official NIL collective of Texas A&M Athletics. TAU engages fans, alumni, and corporate partners to maximize NIL opportunities for student-athletes while offering exclusive content, experiences, and support pathways that strengthen Aggie Athletics.

Media Contact:
Jeff Porter, Marketing Manager
[email protected] 

SOURCE EventPipe