Everything Channel's Flagship XChange Event Responds to the Changing High Tech Channel

XChange Americas provides a unique platform for solution providers to leverage the channel community for networking and best practices

Jun 29, 2010, 11:39 ET from Everything Channel

FRAMINGHAM, Mass., June 29 /PRNewswire/ -- Everything Channel will be hosting its fourteenth annual summer XChange event August 22-25th in Dallas, Texas. To reflect a broader audience and encourage the channel community to create new alliances and better strategies for growth, this year's show will be called XChange Americas – XPloring Opportunities, Making Connections; combining US, Canadian and Latin American solution providers for the very first time.

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The most successful high-tech solution providers are rapidly changing their business models along with service and product offerings to meet market opportunities and demands exerted by the economy and cloud computing models.

The fastest growing and most profitable of these channel partners will come together at the exclusive XChange Americas conference,  where more than a thousand solution providers and high-tech suppliers will meet to debate the best path to continued success.

Event Highlights:

+ARC Presentation - CRN's Annual Report Card of vendor performance

+New Premium Executive Content Track based on industry data and attendee feedback

+ IPED's Channel Leadership Forum bringing Channel Chiefs together

+Over 300 solution provider and 100 vendor organizations in attendance

A highlight at the August XChange events, CRN's Annual Report Card (ARC) results will be revealed onsite. Recognized as the definitive survey and report on vendor performance in the industry, the ARC findings and ranking are much anticipated. The reports will be delivered in private meetings with top ranking channel executives, and category winners will be announced at an awards dinner -- ahead of release to the rest of the industry.

In response to both industry data and audience feedback, a new Premium Executive Content Track has been added to the conference agenda. These sessions are designed for executives who are managing solution provider organizations and will feature exclusive research, expert instructors and peer interaction in a highly engaging and educational workshop setting designed to enhance business practices and bolster management skills.

"Everything Channel has long recognized the power of a collaborative community, and is proud to be a leading resource and champion of the high tech channel," said Nancy Hammervik, Senior Vice President of Events at Everything Channel.  "The XChange program brings together the Who's Who of the industry, and combines insightful content from our CRN editorial team, outside analysts, and successful technology executives with ample networking and demonstration time."

Everything Channel

Everything Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, Everything Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. Everything Channel is a UBM company. To learn more about Everything Channel, visit us at http://www.everythingchannel.com.

About United Business Media Limited (www.unitedbusinessmedia.com)

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetization of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organized into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently.


Betzi Hanc, Senior Marketing Manager

Everything Channel



SOURCE Everything Channel