Experian's Instant Prescreen service selected by American 1 Credit Union and Credit Union of Southern California

COSTA MESA, Calif., Sept. 8, 2014 /PRNewswire/ -- Experian^®, the leading global information services company, today announced that American 1 Credit Union and Credit Union of Southern California selected Experian's Decisioning as a Service^SM for its Instant Prescreen service that identifies quality prospects for additional product offerings. The real-time instant prescreen (also known as prescreen of one) capability of Decisioning as a Service integrated with the credit unions' Episys^® system from Symitar provides an opportunity for the organizations to cross-sell to creditworthy members and improve business performance.

The credit unions were looking for a service that was cost-effective, quick to deploy and easy to integrate and provides accurate decisions based on Experian's vast data and analytical assets.

"American 1 chose Experian's Decisioning as a Service for instant prescreen because we were looking for an additional tool to help us increase our auto loan and credit card portfolios," said Martha Fuerstenau, executive vice president at American 1 Credit Union. "We recognize that the key to achieve our goal was to empower the frontline and give them confidence to make that cross-sell while they are serving the members. Because of this new feature, American 1 has increased the number of loan applications that are generated from the account specialist team."

"It was important to have a seamless process in place at the teller line so that the member did not have additional wait time while the instant prescreen was being completed," stated Dennis Wendorf, director of research and development at American 1 Credit Union. "By using Decisioning as a Service, our frontline is able to view whether or not a member is preapproved for an auto loan or a credit card with just a few clicks on the Symitar system."

"Experian continually invests in developing services that make a positive shift in the way our industry operates and give more options to consumers that enhance their credit profiles," said David Proctor, vice president, Consumer Information Services, Experian. "The instant prescreen aspect is just one extension of our Decisioning as a Service product. The foundation of our service is the integrity of our data assets, deep analytics capabilities and the predictability of the scoring models, which, when they are combined, provide a powerful holistic decisioning tool that assists businesses in attaining growth and increasing profitability."

Experian's Decisioning as a Service is an instant decisioning service engineered to help clients gain greater value from data and decisioning products. It does so by providing flexible, real-time access to more data sources, attributes, scores and analytics for key decision areas such as instant prescreen and credit underwriting.

Visit our Decisioning as a Service and Instant Prescreen sites to learn more.

About American 1 Credit Union
American 1 Credit Union serves over 50,000 members through 13 branches and 7 counties.  Based in Jackson, American 1 is proud to be in Michigan, hosting more than 10 free, family–friendly events every year in the areas we serve.  We strive to give back and to be a truly, local financial option for our communities. Visit our website at www.american1cu.org for more information.

About Credit Union of Southern California
Credit Union of Southern California has been providing world class service and convenience to their members since 1954. Members have access to a wide variety of financial products and services with low interest rates and flexible terms. Additionally, members have access to over 10,000 free ATMs, thousands of shared branch locations worldwide, convenient banking hours, mobile banking and eServices such as account alerts. http://www.cusocal.org

About Symitar
Symitar, a division of Jack Henry & Associates, Inc., is the leading provider of integrated computer systems for credit unions of all sizes. Symitar has been selected as the primary technology partner by more than 800 credit unions, serving as a single source for integrated, enterprise-wide automation and as a single point of contact and support. Additional information is available at www.symitar.com.

About Experian
Experian is the leading global information services company, providing data and analytical tools to clients around the world. The Group helps businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. Experian also helps individuals to check their credit report and credit score, and protect against identity theft.

Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended March 31, 2014, was US$4.8 billion. Experian employs approximately 16,000 people in 39 countries and has its corporate headquarters in Dublin, Ireland, with operational headquarters in Nottingham, UK; California, US; and São Paulo, Brazil.

For more information, visit http://www.experianplc.com.

Experian and the Experian marks used herein are trademarks or registered trademarks of Experian Information Solutions, Inc. Other product and company names mentioned herein are the property of their respective owners.

Contact:
Matt Tatham
Experian Public Relations
1 212 380 2939
[email protected]

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SOURCE Experian