Eye Opening Documentary Cut Poison Burn Exposes the Hidden Business of Cancer

NEW YORK, Nov. 16, 2011 /PRNewswire/ -- With the tagline "In the war on cancer, the disease is only half the battle"; Cut Poison Burn is poised to create a revolution by exposing the truth behind the cancer business.  Reaching close to $100 billion in the U.S., the cancer research, therapies and patient treatment options continue to be controlled and impaired by a select few whose financial agendas get in the way of innovation and breakthrough therapies.

Cancer is the second most common cause of death in the US, exceeded only by heart disease. One in every two men and one in every three women in the US will suffer from cancer at some point in their lives. For 50 years the mortality rate has remained the same for cancer.  In an era of social media, public demonstrations, blue, purple and pink ribbons, why are we not making more progress?

To help create awareness of these issues producers Louis Cimino and Wayne Chesler have teamed up with Nehst to distribute this revolutionary documentary and expose the hidden truth behind the cancer business.  It is time for patients, family members, healthcare professionals and policy makers to be aware of the business reality and the power of CHOICE.  With real patient stories, industry and FDA insiders and world-renowned medical professionals, this documentary exposes delivers a compelling critique of the influence and power of medical monopolies institutions, the power of pharmaceutical companies and government agencies in the business that keeps them profitable and relevant.

At the core, the heart-breaking story of Donna and Jim Navarro as they encounter road-blocks and a lack of freedom in choosing treatment options for their son Thomas. Their journey highlights flaws in policy that prevent parents from freely choosing cancer treatment options for their children. Their story has sparked a movement in support of Bill: H.R. 2736 introduced by Congressman Dan Burton from ID (R) to support patients’ right to choose the modality of treatment for their disease or illness; a freedom that many Americans are unaware does not exist.

The release and distribution strategy for the film is also as forward thinking as the film itself.   Nehst is contributing 10% to alternative cancer organizations and has released the film using ‘Personal Value Pricing’, where the DVD is available at a low set price, and the digital download can be purchased at whatever cost you choose – or for free at www.cutpoisonburn.com.

The movie has launched a national screening and media tour at various movie theaters and organizations. A list of scheduled screening dates can be found at: http://store.nehst.com/cutpoisonburn.html. A flagship screening with the filmmakers and families featured in the film, including Donna and Jim Navarro, will be hosted in the Navarro’s home town of Houston, Texas on November 30 and December 3 at Houston Christian High School, at 7:30PM.  For more information about screenings and potential partnership opportunities please contact [email protected].

Cancer touches everyone and watching this film is something you owe it to yourself, to your loved ones and to the 1 in every 2 men and 1 in every 3 women affected by cancer that you will ever know.

About Cut Poison Burn
A compelling critique of the influence of medical monopolies, the power of pharmaceutical companies and government agencies, Cut Poison Burn is essential viewing for anyone and everyone touched by cancer. For more information and to download the movie please visit www.cutpoisonburn.com and facebook.com/CPBmovie. Contact us directly to host a screening or purchase wholesale DVDs in bulk at [email protected].

About NEHST
Nehst Media Enterprises  is a content financing, development, production and distribution company innovating in many facets of the entertainment world. Nehst is founded on the premise that today’s media landscape requires content development and distribution focused on niche marketing, community and branding. Nehst applies unique strategies to information technology to discover, produce and distribute content people care about. More information about Nehst is available at www.nehst.com.

SOURCE Cut Poison Burn