LOS ANGELES, Aug. 12, 2014 /PRNewswire/ -- Californians who want to use personal luxury assets to improve their cash flow now have a new local option. Borro, a unique personal assets lender that serves an upscale clientele nationwide, today announced the grand opening of a new office in Beverly Hills. Borro originated in the UK and opened a New York office in 2012. The latest expansion meets rising demand from clients and leverages additional opportunities in locations shared by Borro's financial partners, which include major banks.
"We're excited to work with clients in California, which is a perfect demographic match for the customers we serve and has enormous growth potential," said Paul Aitken, Borro founder and CEO. "While the economy is recovering globally, many times banks aren't as responsive as customers would like so people are looking for alternative funding sources. We provide a discreet option in the form of fair loans based on expert asset evaluations on a variety of luxury items."
Borro makes it easy for clients who need money to start new ventures, enhance existing business operations or improve liquidity for personal reasons to secure loans using assets such as jewelry, luxury watches, luxury cars, fine art, antiques, luxury handbags and fine wine. Borro's application process is simple. Clients just provide details about their asset to receive an instant loan offer and can have the money in their bank account in less than 24 hours.
"We've already processed loans in California, and we're ready to work more closely with clients in the region who need liquidity now," Aitken noted. "Our appraisers and financial partners are standing by to assist clients in California who are looking for a cash infusion. It's a simple business model that is driving demand for Borro services across the United States."
To find out more about Borro's personal asset lending services, please visit www.borro.com.
Borro is a personal asset lender that offers small business owners, entrepreneurs and high-net worth individuals liquidity against personal assets such as jewelry, luxury watches, luxury cars, fine art and antiques. Loan values are determined by expert appraisers with over 150 years of combined experience from top auction houses. With Borro, there are no credit checks and money is received within 24 hours. The service can be completed online or in-person, and Borro will lend $1,000 to $2,000,000, depending on the asset.