Field Agent Showcases International Capabilities with 2,000 Shopper Global Survey

Nov 13, 2015, 16:36 ET from Field Agent

FAYETTEVILLE, Ark., Nov. 13, 2015 /PRNewswire/ -- Field Agent, the pioneer provider of mobile audits and research, is helping brands gain more global awareness of in-store conditions. Multinational companies can now leverage the firm's mobile platform in seven countries around the world.

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Field Agent today released the results of a 2,000 shopper global survey conducted in seven different countries. Shoppers were questioned about various grocery checkout/purchase behaviors and attitudes. Worldwide, 50 percent of shoppers said they would be more likely to buy more groceries or make more store visits if retailers would improve the speed, efficiency of the checkout process. The results of this survey can be viewed here.

Along with the results from its global survey, Field Agent also released a case study demonstrating how companies benefit from international mobile audit and research capabilities. The mobile market research firm currently operates in Australia, Canada, Mexico, Romania, South Africa, and the United Kingdom, with plans to continue expanding to meet their clients' needs.     

The case study, entitled "Take Your Mobile Global," follows a fictional company that relies heavily on impulse purchases at checkout lines. Using Field Agent, they surveyed over 2,000 global shoppers and audited retail locations in seven different countries: the United States, Australia, Canada, Mexico, Romania, South Africa, and the United Kingdom. Download the full case study here.

"At Field Agent, our mission is to change the way the world collects business information and insights", says co-founder Henry Ho. "We are fielding regular inquiries from global brands to expand into their key markets so they can utilize our mobile audit and research capabilities. As a result, we are working hard to expand Field Agent's worldwide network to better serve our customers, and we're excited to be able to release this case study to showcase our global capabilities."

About Field Agent: Headquartered in Fayetteville, Arkansas, Field Agent leverages its network of 800,000 Agents to connect businesspeople with quality information around the world.

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Cory Nelson
Field Agent®
(479) 755-4499



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