Fink's Jewelers Celebrates Emmy Win for "Make You Dance" Campaign, Highlighting Commitment to Community and Excellence

Nashville-focused campaign earns prestigious award, showcasing Fink's dedication to local engagement and exceptional service

NASHVILLE, Tenn., March 13, 2025 /PRNewswire/ -- Fink's Jewelers, a family-owned and operated company since 1930 and one of America's "Top 50" jewelers, is celebrating the Emmy win for its "Make You Dance" marketing campaign, a testament to the brand's commitment to community engagement and exceptional customer service. The award, presented by the Nashville/Midsouth Chapter of The National Academy of Television Arts & Sciences (NATAS), recognizes the outstanding work of The Loudr Agency, Fink's agency of record, and specifically honors Dewey Taylor (Director) and Emelia Appelmann (Producer) for their creative leadership.

The Emmy-winning campaign, "Make You Dance," was produced entirely in Nashville, utilizing local talent and crew, including Director of Photography Joshua Ausley, Steadicam operator Tim Yoder, 1st AC Austin J. Lewis, Gaffer Darryl Wilson, choreographers Solace & Richy Mon, and the dancers of FreshTalent Group. This localized approach underscores Fink's dedication to connecting with each community it serves, a cornerstone of the brand's philosophy.

"This Emmy win is a reflection of our deep commitment to understanding and engaging with our customers on a personal level," said Lindsey Sinozich, Marketing Director at Fink's Jewelers. "We strive to create experiences that resonate with the unique spirit of each community we're a part of, and Nashville was no exception. By working with local talent and highlighting the vibrant energy of the city, we were able to create a campaign that truly captured the essence of our brand and connected with our audience."

The "Make You Dance" campaign, conceived and executed by The Loudr Agency, aimed to magnetize Fink's, connect with the right audience at the right time, and make every piece of jewelry come alive through movement, emotion, and multi-touchpoint storytelling. The campaign successfully positioned Fink's as a dynamic force in the Nashville market, aligning with the brand's recent expansion into Franklin, TN.

"From our first store in Roanoke, Virginia, to our numerous locations throughout Virginia, North Carolina, and Tennessee, Fink's has always prioritized customer service and community engagement," said Matthew Fink, President of Fink's Jewelers. "This Emmy win validates our approach and inspires us to continue elevating our service offerings and deepening our connections with the communities we serve. As we grow, we remain dedicated to providing the same quality, service, and selection that has defined our brand for over 90 years."

Fink's Jewelers, known for its expansive collection of fine jewelry, Swiss timepieces, and hand-selected diamonds with the "Superior Quality©" trademark, continues to stand strong behind its traditions while embracing innovation. The brand's commitment to excellence and its ability to connect with customers on a personal level has solidified its position as one of America's leading jewelers.

About Fink's Jewelers:

Founded in 1930, Fink's Jewelers is a family-owned and operated company with locations throughout Virginia, North Carolina, and Tennessee. As one of America's "Top 50" jewelers, Fink's offers an extensive selection of fine jewelry, Swiss timepieces, and hand-selected diamonds. Committed to exceptional customer service and community engagement, Fink's Jewelers continues to uphold its legacy of quality and excellence.

Contact:

Lindsey Sinozich
[email protected]
Marketing Director
Fink's Jewelers

SOURCE Fink's Jewelers