FiveCurrents Hires 5WPR As PR Firm Of Record

Mar 14, 2013, 12:15 ET from 5WPR

NEW YORK, March 14, 2013 /PRNewswire/ -- 5WPR, a top 25 independent PR firm, today announced its selection as the agency of record for FiveCurrents, a leading creative and production firm producing stadium spectacles, live broadcasts, corporate and other events.

FiveCurrents' goal is to capture the power of human emotion creating deep and lasting impressions. During the past 25 years, Scott Givens and his team at FiveCurrents have worked on eleven Olympic Games, four Paralympic Games and nine major multi-sport games, along with hundreds of other world-class events such as the Clinton Global Initiative and Disneyland's 50th anniversary.

5W Public Relations will execute a public relations and outreach campaign focused on strategically placed company and executive profiles, thought-leadership positioning, media relations tactics, launching various event case studies, and more, within the US and international media landscape.

5W Public Relations ( is a full-service PR agency known for cutting-edge programs that engage with businesses, issues and ideas. With more than 90 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications and Reputation Management), Public Affairs, Crisis Communications and digital strategy, 5W brings leading businesses a resourceful, bold and results-driven approach to communications.

Contact: Ronn Torossian,, 212-999-5585