SAN FRANCISCO, Dec. 10, 2013 /PRNewswire/ -- FleishmanHillard today announced the appointment of Tim O'Keeffe to general manager of the San Francisco office. Overseeing operations and financial performance for the firm's largest West Coast office, O'Keeffe will drive strategic vision for the agency's Bay Area growth. He will report to J.J. Carter, president of the U.S. West region.
"I am excited to be re-joining the FleishmanHillard office in San Francisco, which features an impressive client roster and amazing communications counselors," said O'Keeffe. "The firm's culture and history are unrivalled. I'm proud to join an incredible group of people as we reshape what clients can expect from a communications agency, and I couldn't be more energized by this new chapter."
O'Keeffe is a corporate communications professional with more than 15 years of experience across multiple sectors, including technology, financial services, consumer and telecommunications. He returns to the firm after playing a significant role in the San Francisco office's technology practice until 2005. Most recently, O'Keeffe has served as general manager and senior managing director of Horn Group. Previously, he was a leader in the Hill & Knowlton technology practice, where he led accounts such as HP, Dolby, Ford, Qualcomm, and Yahoo.
"We are thrilled to have Tim's creativity and entrepreneurial spirit back at FleishmanHillard, in addition to his deep knowledge of technology and corporate communications," Carter said. "We continue to expand in new and exciting ways, and I look forward to Tim's vision and unique leadership stamp for the office. San Francisco has been one of our fastest-growing offices globally in recent years, and we're looking to expand on one of the most complete service offerings in the West."
FleishmanHillard also announced the appointment of Vanessa Yanez to head its San Francisco technology team. Reporting to O'Keeffe, Yanez will be responsible for the continued growth of the office's technology practice. In this position, she will also help connect the Bay Area's marketplace of innovation with FleishmanHillard's global network of technology practitioners.
Yanez, who joined the firm in 2011, specializes in strategic alliances and content marketing. She leads integrated global teams, and she frequently speaks on the topic of native advertising and content strategy through the #FHwhatsnew educational webinar series. Before joining FleishmanHillard, Yanez served as Axicom PR's global client service director for Dell's Consumer, Small and Medium Business, leading integrated marketing/cause programs.
FleishmanHillard's San Francisco team represents some of the most high-profile companies in the Bay Area across healthcare, technology, financial services and consumer sectors. The team provides fully integrated communications solutions across a range of disciplines, including reputation management, sports marketing, crisis communications, creative and digital services, and employee communications. The office also serves as a leading hub for the firm's integrated work through its creative studio, which comprises a full suite of digital, creative, research and social capabilities.
FleishmanHillard is the world's most complete global communications firm, specializing in public relations, public affairs, marketing, paid media, and transmedia and social content. FleishmanHillard delivers on The Power of True, reflecting the firm's high values, and unique ability to guide clients through a world demanding unprecedented authenticity and transparency. FleishmanHillard was named "Standout Agency" on Advertising Age's 2013 A-List; NAFE's "Top 50 Companies for Executive Women" for 2010-2013; Advertising Age's 2012 "Best Places to Work"; and The Holmes Report's 2012 Global "Public Affairs Agency of the Year." The firm's award-winning work is widely heralded, including at the Cannes International Festival of Creativity. FleishmanHillard is part of Diversified Agency Services, a division of Omnicom Group Inc., and has more than 85 offices in 30 countries, plus affiliates in 42 countries. Visit us at www.fleishmanhillard.com.
About Diversified Agency Services
Diversified Agency Services (DAS), a division of Omnicom Group Inc. (NYSE:OMC) (www.omnicomgroup.com), manages Omnicom's holdings in a variety of marketing communications disciplines. DAS includes over 200 companies, which operate through a combination of networks and regional organizations, serving international and local clients through more than 700 offices in 71 countries.