NEW YORK and TEL AVIV, Israel, June 7, 2016 /PRNewswire/ -- Mobile messaging has become critical not just for consumers, but for merchants who need to keep up with their digitally-dependent audiences. Today, flok announces flok for Business™ -- a powerful customer experience app enabling businesses to drive loyalty, foot traffic and incremental sales -- all from their mobile devices. The app is available to download for iOS and will launch on Android later this week.
The flok for Business app is structured like a customer news feed, enabling businesses to sort, segment and engage customers via one-to-one or group messaging. Businesses will also benefit from human-assisted AI chat, automated campaigns and proximity messaging to keep up with customers around the clock. These tools are managed from the new business-facing app or flok's existing web dashboard.
With the launch of flok for Business, flok introduces a brand new feature: Traffic Map. With this tool, businesses can view where opted-in club members are in proximity to the store, and message them with offers or incentives to visit the location.
"In today's connected environment, most people have 'chat-first' relationships with each other. Now, they're expecting that same conversational UX from the businesses they frequent. And given the huge growth potential in the AI and messaging space, we knew it was time to release a more powerful communications tool," said Ido Gaver, CEO, flok. "The average business owner might not have time or resources to become an expert in conversational UX or AI, but they are experts in delivering a great customer experience. We're helping these businesses to translate that great CX into quality UX in a fraction of the time, at a fraction of the cost."
flok has driven verified sales lift and foot traffic for over 100,000 businesses across multiple categories -- from fitness studios and gyms to franchise restaurants and bars -- in all 50 U.S. states and Canada.
flok is a customer experience platform powering conversational UX and human-assisted AI chat, loyalty programs, proximity marketing and personalization. flok is managed via easy-to-use web dashboard and the flok for Business app. Based in New York City with offices in Tel Aviv, flok has raised $18MM from General Catalyst Partners, Gemini Israel Ventures and Founder Collective. For more information, follow flok on Twitter, Facebook, LinkedIn and at www.flok.com.
VP, Marketing Communications