Fmr. MaxPoint Exec Chris Kozloski Joins inMarket as CRO
Digital Ad Veteran Previously led MaxPoint to $100 Million in Revenue + IPO as EVP of Global Sales
May 04, 2017, 09:00 ET
NEW YORK, May 4, 2017 /PRNewswire/ -- inMarket, the leader in digital advertising for the physical world, has hired mobile/location veteran Chris Kozloski as Chief Revenue Officer.
Chris joins inMarket after serving as Executive Vice President of Global Sales at MaxPoint Interactive since 2010. Under Chris's leadership, MaxPoint grew to over $100 million in revenue, leading to an IPO in 2015. Prior to joining MaxPoint, he spent more than 15 years with digital startups like Move.com and was one of the first 50 employees at DoubleClick.
Chris makes the jump from massive public enterprise to one of Silicon Beach's hottest companies, where he'll oversee all sales and revenue operations across inMarket's offices in Chicago, New York and Venice Beach, CA.
"For seven years, inMarket has been a trendsetter in the location-based advertising space -- from the first retail beacon platform to creative uses of data for predictive and insightful programs," said Kozloski. "There's a great foundation here and I'm excited to take things to the next level."
inMarket launched at TechCrunch Disrupt 2010 to connect brands with shoppers via mobile when a product was in their hands. With the introduction of its beacon platform in 2014, the company expanded beyond in-hand engagements to verifying store visits and driving foot traffic for retail. Today, with over seven years of first-party location data from millions of opted-in consumers, the inMarket platform delivers premium in-store and in-aisle mobile advertising; predictive online-to-offline programs; lapsed shopper recovery programs; audience segmenting; data insights and more for businesses in various categories.
"Chris is a proven leader with a fantastic track record in digital advertising and a knack for thriving in the startup setting -- which is a huge part of our DNA," said Todd Dipaola, CEO, inMarket. "With Chris on board, we'll continue to innovate as we serve the world's largest businesses with best-in-class, verified, location-based solutions."
inMarket is the leader in digital advertising for the physical world, using verified, real-time data from first-party integrations with the world's most popular apps to identify and engage consumers at every stage of the shopping cycle, and create exciting experiences that drive huge campaign ROI for the world's top brands. inMarket was founded in 2010 in Venice, CA and has offices in Chicago and New York City. For more info, please visit www.inmarket.com.
VP, Communications | inMarket
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