HALLANDALE BEACH, Fla., Nov. 3, 2011 /PRNewswire/ -- Fraudlogix, the fastest-growing affiliate fraud prevention company in the world, announced that its database of captured fraud has now surpassed 3 million. This one-of-a-kind database can be tracked in real time at http://www.fraudlogix.com as it continues to increase.
"Our proprietary database is by far the largest of captured fraudulent transactions in the affiliate marketing industry," said Hagai Shechter, CEO. "This is important for advertisers in this industry because the size and scope of our database allows us to create more detailed, more accurate profiles of fraudsters."
Once Fraudlogix verifies a database transaction as fraud, it breaks down the transaction to a granular level and then uses heuristic analysis to study the information and create "fraud profiles" that identify the latest methods and tactics that fraudsters use to steal commissions from advertisers.
Fraudlogix then uses these fraud profiles to create defenses that will prevent similar affiliate fraud threats in the future.
"Having such a large database helps protect advertisers against the widest variety of fraud possible," said Jessica Lopez, COO.
Fraudlogix is the first company solely devoted to fighting affiliate fraud and, through its technologies and fraud prevention algorithms, it protects thousands of traffic sources against affiliate fraud attacks on a daily basis.
As of 10 a.m. Eastern on Nov. 2, the Fraudlogix database of live fraudulent transactions had reached 3,048,065 - however that number continues to grow larger, literally by the minute, due to the high volume of transactions that Fraudlogix regularly monitors.
To learn more about Fraudlogix and its captured affiliate fraud database, please visit http://www.fraudlogix.com.
Fraudlogix is a privately held company with offices in the U.S. and Israel that uses proprietary algorithms, internal database cross-checks and a world-class data infrastructure to detect affiliate fraud attempts that data verification and IP-based systems are simply not capable of seeing.