Free Downloads From Untold, Reso and Disco Bloodbath on Bacardi.com

LONDON, August 27, 2010 /PRNewswire/ -- Norman Jay Collaborates With BACARDI Rum to Mentor Breaking UK Talent: BACARDI Pioneers

This summer, BACARDI Superior rum has collaborated with music pioneer Norman Jay, MBE, to support breakthrough music acts. The legendary DJ nurtured the talents of three UK artists - Untold, Reso and Disco Bloodbath - guiding them in the creation of three unique pieces of music.

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Under Norman Jay's mentorship, each artist has created a contemporary version of the classic rumba rhythm, preserving the original elements, and basing it within their own genre. The tracks are all available for free download now at http://bit.ly/Bacardi_OMI

Norman and the acts travelled to Puerto Rico to immerse themselves in the heritage of BACARDI, before combining their UK beat-based music with the rhythms of Latin America. They worked with local musicians, DJs and producers to gain inspiration for their tracks and learn about the real rumba experience.

As pioneers in their respective genres, all three acts were selected for the BACARDI Pioneers project to bring to life the brand's musical heritage and pioneering spirit.

An Untold tune is highly distinguishable; all compact bass lines that punish, with clean percussion that clicks and drives instinctively. "Molasses Guaguancó" ( http://www.bacardi.com/#/uk/en-gb/onlinemusicinfluencer/details/artist/untold ) fuses Untold's highly distinctive dub step style with the percussive rhythms of the classic rumba. Untold has delivered a unique and alternative dedication to authentic Puerto Rican culture.

Reso is gaining worldwide notoriety for his technoid-inspired productions which often transcend the dub step genre. His aural identity is a high octane tapestry, rich with musical texture and colour. His natural love of drumming shines through on "Boriken Groove." ( http://www.bacardi.com/#/uk/en-gb/onlinemusicinfluencer/details/artist/reso) With its frantic and energetic DnB/dub step beats, the track is sure to smash dancefloors around the world at the peak of any set.

Dubbed the 'darlings of the revitalized party scene', Disco Bloodbath is at the heart of the capital's disco renaissance. "El Morro" ( http://www.bacardi.com/#/uk/en-gb/onlinemusicinfluencer/details/artist/discob loodbath) reworks the rumba rhythm in a deep, vintage house electro style. This musical journey, with Latin roots, brings to life the spirit of the rumba through its building synths and disco beats.

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Known for pioneering cocktails - such as the Mojito and Cuba Libre - BACARDI rum also has a rich heritage in music, particularly the rumba, and has been hosting legendary parties since 1862. In more recent times (the past 13 years), BACARDI B-LIVE has become a popular fixture at festivals building upon this vibrant musical legacy.

"Molasses Guaguancó" by Untold, "Boriken Groove" by Reso and "El Morro" by Disco Bloodbath are now available for free download at http://bit.ly/Bacardi_OMI

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    EDITORS NOTES
    The Tracks
    "Molasses Guaguancó" by Untold - http://bit.ly/Bacardi_Untold
    "Boriken Groove" by Reso - http://bit.ly/Bacardi_Reso
    "El Morro" by Disco Bloodbath - http://bit.ly/Bacardi_DiscoBloodbath
    ABOUT BACARDI

In 1862, in Santiago de Cuba, founder Don Facundo Bacardí Massó revolutionized the spirits industry when he created the world's first premium white rum - BACARDI. The unique taste of BACARDI Rum inspired cocktail pioneers to invent some of the world's most famous drinks including the Mojito, the Daiquirí and the Cuba Libre.

Today, BACARDI rum is made in the hot, but perfect conditions of the Caribbean where it is crafted to ensure that the taste remains the same today as it did when it was first blended in 1862.

    For further information, please contact Shine Communications:
    Tom Winterton, T: +44(0)20-7841-7074, E: [email protected]
    Sarah Phillips, T: +44(0)20-7841-4874, E: [email protected]
    Nikita Akilapa, T: +44(0)20-7841-7059, E: [email protected]

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