Free Games Download Site Releases First Half Year Figures

Aug 23, 2012, 08:00 ET from

LONDON, August 23, 2012 /PRNewswire/ --

Forget Facebook and Instagram, this year's biggest technology story is the explosion of online gaming says free games download portal, The website has just released its first half figures for 2012, posting a huge 47% increase in gamers for the period January - June compared with the same timeframe last year.

The site now welcomes over 4 million visitors each month and records a massive 12 million page impressions, all of whom are searching for free PC games and PC games downloads. In total 66% of visitors will return to the site more than once a month. Surprisingly, the website also reports that around 55-60% of its users are female - challenging the traditional notion of gaming as a male pastime. offers users a library of some 150 full version PC games to download for free. Later this summer it will add to its flash games selection with new mobile games downloads for smartphone users.

Online gaming overall is currently enjoying an unprecedented growth spurt, catching some industry analysts by surprise. But this shouldn't come as too much of a shock when you consider there are more than 330 million online players in China alone - a figure that has more than doubled in the last six months according to the Shanghai Ministry of Industry and Information Technology. Add to this the National Gamers Survey's estimated £385 million annual mobile games spend per annum and the gaming revolution could be this year's biggest tech success story by far.

Nikolai Veselov from said, "We have seen our user figures climb like never before this year and are extremely pleased with the volume of gamers choosing us for their free games downloads. By the end of 2012, we expect to serve at least 8 million visitors per month, leading to an approximate 16 million page views. It is surprising that more than half of our gamers are female but, it goes to show that the online gaming industry is changing massively. With this increased female engagement the sky is the limit in terms of what is possible." splits its games into categories, making it easy for website visitors to find the style of game they prefer to play. It records which games have been downloaded the most, allowing it to tailor future additions to audience demands. Action and adventure games are proving to be in vogue so far this year with Police Supercars Racing, Lost Treasures of El Dorado and Great Secrets: Da Vinci topping the download charts.

As part of its drive to recruit more users, the site has just uploaded a slew of new games. They include Fishdom Frosty Splash, a popular PC game released as freeware, Cowboys Conspiracy, a puzzle/action game and the full version PC game Rich Cars 2: Adrenaline Rush.

To view all of the games and for more information, visit