FreshDirect Celebrates Nurse Appreciation Week with Delivery of Complimentary 4-Minute Meals for Nurses at Hospitals in Westchester and Greenwich, CT

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May 05, 2010, 11:18 ET

LONG ISLAND CITY, N.Y., May 5 /PRNewswire/ -- In appreciation of the dedication and compassionate care that nurses provide every day, FreshDirect, the leading online fresh-from-the-farm food and grocery delivery service, is celebrating Nurse Appreciation Week (May 6th - May 12th) by delivering a very special gift of ready-to-heat-and-serve 4-Minute Meals to nurses at five community hospitals in Westchester and Greenwich, CT.

The hospitals include Sound Shore Medical Center in New Rochelle, White Plains Hospital Center in White Plains, St. John's Riverside Hospital in Yonkers, Lawrence Hospital in Bronxville and Greenwich Hospital in Greenwich, CT.

"FreshDirect is delighted to offer chef-prepared 4-Minute Meals to recognize the dedication and valuable contribution of the nurses in our community hospitals. Today's nurses lead very busy lives and need to balance the demands of their work, families and community. Our 4-Minute Meals are made fresh daily, use no hydrogenated oils or trans fats, and are healthy, delicious and convenient options for our nurses and their families," said Monica Woo, Chief Marketing and Strategy Officer of FreshDirect.

Only FreshDirect offers an array of 85 single-serve 4-Minute Meals that are prepared fresh daily and delivered directly to customer's doors. FreshDirect customers enjoy exquisite dishes by celebrity Chef Terrance Brennan of Michelin-starred Picholine and Artisanal, as well as award-winning New Indian cuisine by Chef Floyd Cardoz of Tabla -- part of Danny Meyer's Union Square Hospitality Group, and the vibrant Mexican cuisine of Rosa Mexicano. FreshDirect's exclusive line of classic comfort cuisine, Presto Italiano, features meals made up of slow-cooked sauces, bright herbs, tender pasta, fresh meat and savory vegetables, all created by in-house chefs. Smart & Simple and EatingWell dishes are healthful, 500-calorie meals in just the right portion, all designed exclusively for FreshDirect.

Home Delivery of the Freshest Prepared-to-Order Food at Everyday Low Prices

FreshDirect offers customers a wide selection of the freshest and highest quality fruits and vegetables, meats, fish, dairy items, sourced directly from the farms and fisheries, plus a broad selection of brand-name staples, gourmet and artisanal foods -- all delivered straight to the customers' door.

Save Money Every Day, Every Week

In addition to everyday great prices, FreshDirect offers daily and weekly deals on fresh foods and brand-name staples. Customers can save as much as 50%. To serve families, FreshDirect offers "Buy Big," a selection of family packs and bulk purchases at club store prices. With FreshDirect's online Budget Tracker, customers can keep track of spending while shopping and the "Quickshop" tool keeps track of every item bought, making shopping quicker from previous orders and eliminating wasteful impulse spending.

Daily Quality Ratings by Produce and Seafood Experts

Only at FreshDirect, food experts examine all vegetables, fruit and seafood every morning. Over 90% of FreshDirect customers use the Daily Quality Ratings to help them find what's best and in-season. It's like hand-picking every produce and seafood item in the store, without the hassle.

Feeding the Family Right Has Never Been So Easy

FreshDirect has up to 2 times more organic and locally-produced products than supermarkets. The easy-to-use website offers tools and information to make shopping smart and easy. Only FreshDirect offers "Your Favorites," a tool that keeps track of purchases and displays the customers' favorite items and most frequently purchased products. Customers can use FreshDirect's exclusive "Nutrition Sort" tool to compare the nutritional context of grocery, frozen and dairy items. FreshDirect's registered nutritionist provides tips, information and recipes to help customers and families to eat right, and customers can choose from thousands of "One-Click Recipes," and get the free recipes -- plus all the ingredients -- in one quick click.

Just The Way You Like It

At FreshDirect, the meats, seafood, and deli items are all cut to order, just hours before delivery. Artisanal coffee from around the world is ground fresh to customers' specifications. More than 200 choices of breads and pastries are baked on-premise.

FreshDirect recently expanded its highly successful online grocery service to Greenwich and doubled its presence in Westchester County, where it now serves 21 communities including Ardsley, Bronxville, Dobbs Ferry, Eastchester, Harrison, Hartsdale, Hastings-on-Hudson, Irvington, Larchmont, Mamaroneck, Mount Vernon, New Rochelle, Pelham, Port Chester, Purchase, Rye, Scarsdale, Tuckahoe, West Harrison, White Plains, and Yonkers.