NEW YORK, June 16, 2014 /PRNewswire/ -- MediaMath – a rapidly growing global company - is committed to empowering marketers the world over with its TerminalOne Marketing Operating System™.
In a series of recent posts MediaMath employees weigh in on their regions' market and the opportunities for marketers to employ programmatic technology to drive business results.
In his blog post "A Postcard from Singapore" Chris Balzan, Manager, Platform Solutions, APAC, explains why Asia is at the forefront of mobile innovation and what the fast paced rate of technological adoption means for marketers in the region, and beyond.
Lorea Amezua, Manager, Platform Solutions, EMEA/APAC examines the boom in the Spanish digital advertising market and how Spanish brands might use programmatically purchased video advertising to execute their digital marketing campaigns.
In the most recent post, Frith Frasier, Director, Platform Solutions, APAC, announces MediaMath's partnership with Cheil Worlwide to launch Korea's first agency trading desk. Frith rounds out the post by providing insight on the Korean digital marketing landscape and its nuances.
MediaMath (mediamath.com) is a global technology company that is leading the movement to revolutionize traditional marketing and drive transformative results for marketers through its TerminalOne Marketing Operating System™. A pioneer in the industry introducing the first Demand-Side Platform (DSP) with the company's founding in 2007, MediaMath is the only company of its kind to empower marketers with an extensible, open platform to unleash the power of goal-based marketing at scale, transparently across the enterprise. T1 activates data, automates execution, and optimizes interactions across all addressable media, delivering superior performance, transparency, and control to all marketers and better, more individualized experiences for consumers. MediaMath, which has experienced triple-digit year-over-year growth since inception, has a seasoned management team leading 12 global locations across five continents. Key clients include every major agency holding company, operating agencies, and top brands across verticals.
Blast PR on behalf of MediaMath