News from mediamath A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle.

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Nov 11, 2020, 09:00 ET MediaMath Integrates Merkle's Merkury ID to Scale Cookieless Identity Management, Activation, and Attribution

MediaMath, acclaimed independent advertising technology company for brands and agencies, and Merkle, a leading technology-enabled, data-driven...


Oct 27, 2020, 12:11 ET MediaMath Continues Momentum For Its SOURCE Ecosystem; Welcomes PubMatic To Its Expanding Accountable & Addressable Supply Chain

MediaMath, acclaimed independent advertising technology company for leading brands and agencies, today demonstrated the value of its SOURCE...


Oct 20, 2020, 08:00 ET MediaMath Continues to Deliver on SOURCE Promise with New SOURCE Ecosystem Scorecard, Offering Unmatched Transparency into Digital Supply Chain

MediaMath, acclaimed independent advertising technology company for brands and agencies, continues to deliver upon the SOURCE vision to co-create an...


Sep 24, 2020, 14:30 ET MediaMath Named a Leader in the 2020 Gartner Magic Quadrant for Ad Tech for Third Consecutive Year

MediaMath, acclaimed independent advertising technology company for brands and agencies, today announced it has been named a Leader in Gartner's 2020 ...


Aug 13, 2020, 09:00 ET Marketers Need Transparency and Addressability to Increase Effectiveness of Their Ad Spend Finds a Major Independent Research Firm Study

MediaMath, acclaimed independent advertising technology company for brands and agencies, today released the findings of a custom Forrester...


Jul 29, 2020, 09:00 ET MediaMath Bolsters Leadership Team With Appointment Of Former Nielsen Executive Eleni Nicholas As Chief Client Officer And New Board Member Allie Kline, Previous CMO Verizon Media

MediaMath, acclaimed independent advertising technology company for brands and agencies, today announced the addition of industry veterans to its...


May 20, 2020, 09:00 ET MediaMath Bolsters Leadership with Addition of Former WW International and Ascential Execs to Management Team

MediaMath, the acclaimed independent advertising technology company for brands today announced the appointment of two new executives who will support ...


Jan 23, 2020, 09:00 ET MediaMath Bolsters Leadership with Appointment of CFO, Milena Alberti-Perez

MediaMath, acclaimed independent advertising technology company for leading brands, announced today that Milena Alberti-Perez has joined the company...


Oct 02, 2019, 06:00 ET MediaMath Commits To 100 Percent Accountable & Addressable Digital Media Supply Chain By End Of 2020

MediaMath, acclaimed independent advertising technology company for brands, today pledged to clean up the digital media supply chain by committing to ...


Aug 27, 2019, 11:00 ET MediaMath Names Konrad Gerszke as President

MediaMath, acclaimed independent advertising technology company for brands, today announced the hiring of Konrad Gerszke as President. Gerszke will...


Jun 18, 2019, 09:00 ET MediaMath Leading Industry Effort to Re-Imagine Accountable and Addressable Supply Chain; Partners with Rubicon Project on Transparent Delivery Infrastructure. Havas the First Agency to Beta

MediaMath, acclaimed independent programmatic company for marketers, announced today that it is launching an effort to create a reimagined supply...


May 09, 2019, 09:00 ET MediaMath Names Jeremy Steinberg as Global Head of Ecosystem; Bolsters Effort to Build Accountable, Addressable Supply Chain

MediaMath, the leading independent programmatic company for marketers, today announced it has strengthened its senior leadership team with the...


Jan 07, 2019, 14:00 ET MediaMath and Place Exchange Deliver Industry's First Out of Home Programmatic Omnichannel Campaigns

MediaMath, a leader in programmatic marketing technology, has achieved an industry-first with omnichannel advertising campaigns that purchased...


Oct 16, 2018, 12:51 ET MediaMath Named a Leader in Gartner's Magic Quadrant for Ad Tech

MediaMath, the independent technology company for marketers, announced today that it has been recognized by Gartner, Inc. as a Leader in the latest...


Jul 10, 2018, 13:17 ET MediaMath is Re-Architecting Digital Marketing to Create Better Connections Between Marketers and Consumers

MediaMath (the "Company"), a pioneer in programmatic advertising, announced today an integrated set of initiatives designed to advance the next...


Sep 27, 2017, 09:00 ET MediaMath Pledges One Percent of Equity to Charity

MediaMath, the leading independent programmatic company for marketers, today announced it is allocating 1% of equity to charity via MediaMath.org, as ...


Jun 06, 2017, 10:00 ET MediaMath Announces New $175 Million Credit Facility, Led By Goldman Sachs, with Santander Bank, to Continue Rapid Growth and Industry Leadership

MediaMath, the leading independent programmatic company for marketers, today announced a new $175 million senior secured credit facility, led by...


Jun 01, 2017, 13:52 ET MediaMath Named a Leader in Data Management Platform Report by Independent Research Firm

MediaMath, the leading programmatic company for marketers, today announced it was named a Leader by Forrester Research, Inc. in the "The Forrester...


May 30, 2017, 12:23 ET Independent Research Firm Names MediaMath a Leader in the Omnichannel Demand-Side Platform Evaluation

MediaMath, the leading programmatic company for marketers, today announced it has received the highest score in the current offering category from...


Apr 13, 2017, 09:00 ET MediaMath Launches Its Curated Market, Guaranteeing High Quality Audience Reach on Brand Safe Content

MediaMath, the leading independent programmatic company for marketers, today announced the launch of its Curated Market, a product that unites...


Mar 07, 2017, 00:30 ET MediaMath Launches in India

MediaMath, the leading independent programmatic company for marketers, today announced it had started operating in India. The company has signed on...


Sep 26, 2016, 09:00 ET MediaMath's New Marketing Institute (NMI) Wins Two Gold Awards for Learning and Development from Brandon Hall Group

New Marketing Institute (NMI), the educational arm of MediaMath, won two coveted Brandon Hall Group gold awards for excellence in the "Best Unique or ...


Aug 30, 2016, 09:00 ET MediaMath's New Marketing Institute Announces Launch of Advisory Board

New Marketing Institute (NMI), the educational arm of MediaMath, today announced its newly formed Advisory Board to serve as global ambassadors who...


May 31, 2016, 09:30 ET The Future State of Programmatic - Empowering CMOs to Use Technology to Transform their Marketing Strategy

The CMO Club, a community of the world's most engaged and inspired senior marketing executives, in partnership with MediaMath, a global technology...


Feb 25, 2016, 05:04 ET Pesquisa sobre uso de dados em publicidade traz informações inéditas do mercado brasileiro e global

Praticado em diversos países, o DDMA (data-driven marketing and advertising, em inglês) dá-se quando o marketing e a publicidade são orientados por...