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Gamma Labs Signs Endorsement Deal With UFC Fighter Joe Lauzon


News provided by

Gamma Labs

Oct 27, 2011, 10:00 ET

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NEW YORK, Oct. 27, 2011 /PRNewswire/ -- Gamma Labs announced today the latest brand ambassador for their Gamma Labs' Pre-Training formula (PTF), standout Ultimate Fighting Championship (UFC) fighter, Joe Lauzon. Joe's rapid rise to the top tier of the UFC along with his passion for video gaming makes him an excellent representative for Gamma Labs, as he crosses over multiple fan-bases.

Gamma Labs CEO, Clifford Morgan stated, "Whether you're a world class athlete like Joe Lauzon, a weekend warrior or a gamer, Gamma PTF fuels the body for intense workouts and conditioning.  Lauzon is coming off an impressive win over the previous number one contender in his weight division and Gamma is proud to support Joe both inside and outside the cage."

Mixed Martial Arts (MMA) is the fastest growing sport in the world today and Gamma Labs has been supporting fighters for a number of years. Joe is one of the many top athletes who have recently joined Gamma Labs since the launch of their new Pre-Training Formula. PTF enhances workouts by providing a rapid increase of strength, power, energy and focus.

This partnership will utilize Lauzon's rapidly growing fan-base through new media platforms and will support Gamma Labs' new Pre-Training Formula through special appearances, making an immediate impact with new consumers.

"Working with an athlete like Joe who is very active on social media brings incredible value to a sponsor. As a top ranked fighter and video game competitor Joe is a perfect fit for Gamma Labs," said Lauzon's manager Oren Hodak of Knock Out Representation. Hodak continues saying, "Joe's been using Gamma Labs' products for several months and is benefiting from the increased focus and energy that he gets from PTF." A number of unique viral videos, social media and online gaming contests will feature Joe in 2012. 

About Gamma Labs: Gamma Labs, a division of Gamma Enterprises, LLC, is a company dedicated to supplying its customers with natural supplements, which are based on the latest science and manufactured to the highest levels of pharmaceutical standards. Founded in 2004, Gamma Labs' mission is to deliver proven, natural supplements, which set up a foundation for peak performance and healthy living.  For more information on Gamma Labs PTF, visit: http://www.facebook.com/GammaLabs

About Joe Lauzon: In 2004, Lauzon had his first professional fight, was crowned World Fighting League Grand Prix Champion, and by the end of the year was named Massachusetts' Fighter of the Year by local Massachusetts Mixed Martial Arts outlets.  Lauzon made his UFC debut in 2006 and since earned 5x Submission of the Night Honors, 3x Fight of the Night Honors, and 1x Knockout of the Night Honors.

SOURCE Gamma Labs

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