GIBRALTAR, Feb. 25, 2013 /PRNewswire/ -- Newly formed social gaming powerhouse Win today launched Slots Craze, the company's first major game released worldwide for Facebook and iOS. Win is backed by the world's largest publicly traded online gaming company bwin.party digital entertainment (LSE ticker: BPTY).
Win has created Slots Craze by tapping into the unique casino gaming expertise of bwin.party digital and focusing on high quality gameplay, visuals, and sound effects all to bring the best social slot experience possible. More than 25 artists and animators have crafted original and well known characters, including a "Back to Oz" slots game available at launch. Slots Craze will receive a steady flow of additional original and licensed content every few weeks.
"People have plenty of choices on Facebook and other platforms to enjoy the thrill of social casino games, but we feel the premium production value and compelling gameplay of Slots Craze delivers an unrivaled user experience," said Win CEO Barak Rabinowitz. "Slots Craze is our first, major game to launch and marks the beginning of an ambitious product release schedule of cutting-edge entertainment developed in-house and with leading game studios around the world."
Slots Craze differs from existing casino slot games by offering a unique combination of eye-catching art that pops off the screen, sounds that tickle the ear, and the heart-pumping thrill of casino gaming. Players can earn big in-game rewards, bonuses and free spins, while sharing all of the excitement and thrills with friends online. Created from the ground up for iOS, Slots Craze utilizes touch controls and motion sensors to create a completely original and compelling gaming experience. Players on the go can seamlessly switch from the iPhone or iPad to Facebook on a computer and continue the thrill.
Slots Craze is available now through Facebook at http://apps.facebook.com/slotscraze
and through Apple's App Store https://itunes.apple.com/us/app/slots-craze/id556884588?mt=8
Win is a social game company backed by bwin.party digital entertainment plc. Leveraging our unique resources, including some of the best brands in the world, Win develops and publishes social applications to take gaming to the next level. Game development studios for Win are located in Israel and Eastern Europe, and the business is led by industry veterans from companies such as Electronic Arts, 2K Games, Buffalo Studios, 888 and Playtech. For additional information please visit www.win.com.
About bwin.party digital entertainment plc
bwin.party digital entertainment plc (LSE: BPTY) is a global online gaming company, formed from the merger of bwin Interactive Entertainment AG and PartyGaming Plc on 31 March 2011. Incorporated, licensed and regulated in Gibraltar, the Group also has licenses in France, Italy, Spain and Denmark. With offices in Europe, India, Israel and the US, the Group generated total pro forma revenue of €816.0m and pro forma Clean EBITDA of €199.3m in 2011. bwin.party commands leading market positions in each of its four key product verticals: sports betting, poker, casino and bingo with some of the world's biggest online gaming brands including bwin, PartyPoker, PartyCasino and Foxy Bingo.
The Group's scale, technology and strong portfolio of games collectively differentiate its customer offer from those of its competitors. bwin.party is a constituent member of the FTSE 250 Index and the FTSE4Good Index Series, which identifies companies that meet globally recognized corporate responsibility standards. For more information about bwin.party, please click here.