Gismart Launches Investment Program Within Its Publishing Division

LONDON, March 7, 2019 /PRNewswire/ -- Gismart, the leading independent developer and publisher of music-based apps and games, today announced it has added an investment program for mobile app startups to its already established publishing unit. In addition to developing and publishing its own titles, Gismart also acts as a strategic partner for aspiring indie developers. The newly launched investment program highlights Gismart's commitment to helping independent developers bring their titles to market more quickly, and easily. 

Gismart will be providing an investment of up to $1 million, on a case-by-case basis to selected developers across a wide range of product categories.

"Gismart is looking to source and invest in world-class talent and dedicated mobile app development teams," stated Dmitri Lipnitsky, CEO and Co-founder at Gismart. "The success of a product, from early development through to release and beyond, is dependent on the professionalism, hard work and competence of the teams involved. We make our investment decisions based on an in-depth evaluation of the teams behind the project as well as the project itself."

Gismart will be providing more than just financial support to its partners, they will be sharing their expertise in product management, marketing and growth, as well as assistance with administrative and legal matters. The company is interested in mobile projects in the fields of hyper-casual games, music, entertainment, education, health and more. The company already has successful experience in investing and working with teams using a similar model.

Gismart is the only company in the music-based apps and games market to have achieved this scale of business success without external funding, as Gismart's founders have been bootstrapping the organization since the company's launch in 2013. The company has over 150 employees across two offices in London and Minsk, and has strong growth plans for 2019.

More information regarding the program is available on the company's website.

About Gismart

Founded in 2013, Gismart is the leading independent developer and publisher of music-based apps and games. The company's product portfolio, which includes the likes of Beat Maker Go, Beat Maker Star, Karaoke Face, Piano Crush, WeDrum, Guitar Play, DoubleTune, Hello Piano, and others, has reached over 350 million downloads with more than 17 million active users monthly. For more information on the company and its products, visit Gismart.

SOURCE Gismart