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Global Toothpaste Markets Strategic Business Report 2017 Featuring Market Leaders - Colgate-Palmolive, GlaxoSmithKline, Procter & Gamble, Unilever Group, Lion Corporation

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Research and Markets

Aug 24, 2017, 12:15 ET

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DUBLIN, August 24, 2017 /PRNewswire/ --

The "Toothpaste - Global Strategic Business Report" report has been added to Research and Markets' offering.

The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa and Latin America. Annual estimates and forecasts are provided for the period 2016 through 2024. Also, a five-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research.

This report analyzes the worldwide markets for Toothpaste in US$ Thousand by the following Product Segments:

  • Regular Toothpaste
  • Anti-Caries Toothpaste
  • Whitening Toothpaste
  • Childrens Toothpaste
  • Desensitizing Toothpaste
  • Gum Protection Toothpaste
  • Multi-Benefit Toothpaste
  • Tartar Control Toothpaste

The report profiles 74 companies including many key and niche players such as:

  • CCA Industries, Inc. (USA)
  • Church & Dwight Co., Inc. (USA)
  • Colgate-Palmolive Company (USA)
  • Colgate-Palmolive GmbH (Germany)
  • Colgate-Palmolive (India) Limited (India)
  • Gaba Holding AG (Switzerland)
  • Dabur India Limited (India)
  • GlaxoSmithKline plc (UK)
  • Henkel AG & Co. KGaA (Germany)
  • LG Household & Health Care Ltd. (South Korea)
  • Lion Corporation (Japan)
  • Procter & Gamble Company (USA)
  • Ranir, LLC (USA)
  • Sunstar Suisse S.A. (Switzerland)
  • Unilever NV (The Netherlands/The UK)
  • Hindustan Unilever Limited (India)

Key Topics Covered:

1. INDUSTRY OVERVIEW
Oral Care Products: Maintaining Health of Teeth & Mouth
Toothpaste
An Essential Component of Routine Oral Hygiene Regimen
Asia-Pacific to Spearhead Future Growth in the Toothpaste Market

2. COMPETITIVE LANDSCAPE
Multinationals Rule the Roost in the Toothpaste Market
Factors Impacting Sales of Toothpastes in the Worldwide Market (Score on a Scale of 1-10)
Saturation Triggers Competition and Segmentation
Change in Marketers Strategy
Brand Extensions: Order of the Day
Advertising and Promotion
Advertising
For a "Brand" New Smile
The GEL Craze
Branding
Impact on Purchases
Advertising in the Children's Toothpaste Segment
Distribution Channels
Strategies to Increase Market Share
Emergence of Multi-Channel Buyers
Online Marketing Catching Up

3. MARKET TRENDS, ISSUES AND DRIVERS
Emerging Countries: Underpenetrated Markets Present Significant Growth Potential
Exponential Increase in Global Urban Population
Burgeoning Middle Class Population
Demographic Trends Influence Marketer Strategies
Herbal and Natural Toothpastes Give Tough Competition to Conventional Toothpastes
Biotechnology to Enable Re-growth of Teeth
Rise in Value-Added Toothpastes
New Flavors Flood Market
Mint
The Preferred Toothpaste Flavor
Toothpaste Flavors: A Comparison of Global Leading Flavors Used in Toothpastes
BioMin Technologies Introduces Innovative Toothpaste Ingredient
Segment Trends in the Toothpaste Market
Popularity of Whitening Toothpastes
A Flip Side to Gaining Popularity of Whitening Toothpastes
Toothpastes with Natural Ingredients Gain Popularity
Sensitivity Toothpastes
Children's Toothpaste
Remineralizing Systems
Triclosan: Effective but Faces Concerns over Environmental & Health Risks
Ban on Parabens in Few Markets
Recyclable Toothpaste Tube
The New Trend in Oral Care Market

4. PRODUCT OVERVIEW
History
Classification
Toothpaste Formula
Toothpaste Ingredients
Select Toothpaste Ingredients and their Attributes / Functions
Sorbitol
Citroxain
Fluoride
Stannous Fluoride
Types of Toothpastes
Regular
Cosmetic
Whitening Toothpastes
Therapeutic
Desensitizing Toothpastes
Tartar and Plaque Control
Gum Protection/Anti-Gingivitis
Baking Soda-Based Toothpastes
Hydrogen Peroxide-Based Toothpastes
Cosmetic-cum-Therapeutic
Anti-Caries / Fluoride Toothpastes
Other Types of Toothpastes
Multi-benefit Toothpaste
Children's Toothpaste
Denture Pastes
Tooth and Gum Gel
Teeth Strengthening Pastes
Ginseng Toothpaste
Natural Toothpastes
Planta Pura Purifying Toothpastes
Toothpastes for Fresh Breath

5. PRODUCT INTRODUCTIONS/INNOVATIONS
Sanofi Introduces ACT® Kids Toothpaste
GlaxoSmithKline Rolls Out ProNamel Strong and Bright Toothpaste in the US
Dabur India Introduces Dabur Red Gel Ayurvedic Gel Toothpaste
Burger King Unveils Whopper Toothpaste
Colgate Palmolive Rolls Out Colgate Maxfresh PowerFreeze Toothpaste
Colgate-Palmolive Introduces Colgate Cibaca Vedshakti Toothpaste
Colgate-Palmolive Launches Colgate Sensitive Clove Toothpaste
GlaxoSmithKline Launches Sensodyne Whitening Toothpaste
Colgate Introduces Colgate Total Proof Toothpaste
Lion Corporation Unveils CLINICA ADVANTAGE Toothpaste
Colgate-Palmolive Introduces Colgate Total Charcoal Deep Clean
Oral-B Introduces Toothpaste in South Africa
Keva Launches Keva Bright Toothpaste
Colgate Introduces Colgate Visible White Plus Shine Toothpaste
Dabur Introduces Anti-Ageing Toothpaste
Unilever Unveils New Pepsodent Gel Toothpaste
Colgate® Unveils new Maximum Cavity Protection Plus Sugar Acid
Unilever Introduces Toothpaste Exclusively for Men
Crest Launches the Be Range of Toothpastes
Dabur Introduces New Toothpaste

6. RECENT INDUSTRY ACTIVITY
DenMat Takes Over Fluoridex Brand Portfolio from Philips
Ranir Acquires REMBRANDT® Brand from Johnson & Johnson
LG to Take Over REACH Brand Oral Care Business from Johnson & Johnson
Colgate Acquires Laser Brand
P&G Removes Dangerous Ingredient from Toothpaste

7. FOCUS ON SELECT PLAYERS

8. GLOBAL MARKET PERSPECTIVE

Total Companies Profiled: 74 (including Divisions/Subsidiaries 103)

  • The United States (26)
  • Canada (2)
  • Japan (6)
  • Europe (32)
  • - France (2)
  • - Germany (6)
  • - The United Kingdom (9)
  • - Italy (1)
  • - Spain (3)
  • - Rest of Europe (11)
  • Asia-Pacific (Excluding Japan) (34)
  • Middle East (2)
  • Latin America (1)

For more information about this report visit https://www.researchandmarkets.com/research/cz9kgz/toothpaste

Media Contact:

Research and Markets
Laura Wood, Senior Manager
[email protected]

For E.S.T Office Hours Call +1-917-300-0470
For U.S./CAN Toll Free Call +1-800-526-8630
For GMT Office Hours Call +353-1-416-8900

U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716

SOURCE Research and Markets

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