Good Humor® Kicks Off The Summer In NYC With Jane Krakowski As Honorary Good Humor® Woman
America's Iconic Ice Cream Truck Brand Brings Joy and Free Ice Cream to Fans with "Welcome to Joyhood" Tour
ENGLEWOOD CLIFFS, N.J., June 2, 2016 /PRNewswire/ -- Today, Good Humor® is returning to New York City to kick off the "Welcome to Joyhood" tour that will travel down the East Coast this summer. As part of the launch, Good Humor® will transform New York City into a capital of joy by partnering with Emmy-nominated and Tony-winning film, TV and theater actress and singer, Jane Krakowski, as an Honorary Good Humor® Woman.
Jane Krakowski will join the Good Humor® Joy Squad to bring joy to New Yorkers with free ice cream and giveaways.* The fun-filled event will take place at Union Square Pedestrian Plaza (located on Broadway between 17th and 18th Streets) today, June 2, from 12 p.m. to 3 p.m.
"One of my greatest childhood memories is chasing down the Good Humor® Ice Cream Truck and ordering a Strawberry Shortcake bar on a hot summer day," said Jane Krakowski. "I'm excited to be the Honorary Good Humor® Woman and share joy and free ice cream with New Yorkers."
The Good Humor® Joy Squad and the Good Humor® Truck will surprise and delight New Yorkers in neighborhoods throughout the city from June 2 to June 26. After New York City, the Good Humor® Joy Squad will travel to Boston beginning June 30, Washington, D.C. beginning July 28 and Miami beginning August 25.
"Good Humor® is kicking off ice cream season by bringing 'Joyhood' to the East Coast including to Miami for the first time, starting with New York City," said Nick Soukas, director of ice cream at Unilever.
Fans can follow Good Humor® all summer long on Foursquare for real-time updates on the Good Humor® Truck's location, or by tweeting at @GoodHumor to find out when The Good Humor® Truck will be visiting your neighborhood.
*While supplies last
About Good Humor® Products
For more than 90 years, Good Humor® has been making people smile by reimagining America's favorite candies and desserts as delicious frozen treats. Good Humor® is the original ice cream truck brand and invented the concept of "ice cream on a stick," delivering joy right to America's doorsteps.
Its line of classic bars, sandwiches and cones are also regarded as summer favorites and are available in several varieties, including the Good Humor® Strawberry Shortcake, Chocolate Éclair Dessert Bar, Good Humor® Strawberry Shortcake Dessert Bar, Good Humor® Toasted Almond Dessert Bar, Good Humor® Giant Vanilla Sandwich and Good Humor® Giant King Cone®.
Good Humor® bars, sandwiches and cones are available nationwide in individually-packed single servings at convenience stores, drug stores, newsstands, parks, trucks, kiosks and entertainment venues, or in multipacks at grocery stores. For more information on Good Humor® products and where to buy them, visit www.goodhumor.com, www.facebook.com/goodhumor or www.twitter.com/goodhumor.
About Unilever United States, Inc.
Unilever is one of the world's leading suppliers of Food, Refreshments, Home and Personal Care products with sales in more than 190 countries and reaching 2 billion consumers a day. In the United States, the portfolio includes brand icons such as: Axe, Ben & Jerry's, Breyers, Caress, Clear Scalp & Hair Therapy, Country Crock, Degree, Dove personal care products, Fruttare, Good Humor, Hellmann's, I Can't Believe It's Not Butter!, Klondike, Knorr, Lever 2000, Lipton, Magnum, Nexxus, Noxzema, Pond's, Popsicle, Promise, Q-tips, Simple, St. Ives, Suave, Talenti Gelato & Sorbetto, TIGI, TONI&GUY Hair Meet Wardrobe, TRESemmé and Vaseline. All of the preceding brand names are trademarks or registered trademarks of the Unilever Group of Companies.
Unilever employs approximately 8,000 people in the United States – generating more than $8.5 billion in sales in 2015.
Unilever's Sustainable Living Plan (USLP) commits to:
- Decoupling growth from environmental impact.
- Helping more than a billion people take action to improve their health and well-being.
- Enhancing the livelihoods of millions of people by 2020.
For more information on Unilever U.S. and its brands visit: www.unileverusa.com
To connect with Unilever U.S. via Facebook visit: www.facebook.com/unileverusa
To connect with Unilever U.S. via Twitter follow: @unileverusa
CONTACT:
For Unilever/Good Humor
Jackie Miller, Golin
[email protected]
212.373.6056
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SOURCE Good Humor
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