DENVER, June 1, 2017 /PRNewswire/ -- GroundFloor Media (GFM), an award-winning communications firm focused on public relations and crisis & issues management, has been named one of Inc. magazine's Best Workplaces for 2017.
Hitting newsstands today, the list is the result of a wide-ranging and comprehensive measurement of private American companies that have created exceptional workplaces through vibrant cultures, deep employee engagement and stellar benefits. Out of thousands of applicants, Inc. singled out just over 200 winning companies.
Built in partnership with employee engagement and work culture experts Quantum Workplace of Omaha, Neb., Inc.'s Best Workplaces list is a magnifying glass on how innovative companies can truly raise the bar in hiring and retaining the best talent.
What does it take to become a company that workers want to be part of? Inc. magazine says it's more than good pay and good perks – it's also about having a clear purpose, a sense of humor and leadership that makes the two work together.
"Our company culture is based on creating an environment that allows our team members to have a work-life blend," said Ramonna Robinson, president of GFM. "We work really hard, and we genuinely enjoy both the work we do and the people we work with. At the same time, we encourage our team members to pursue their passions outside of the office, because nourishing those passions benefits each individual AND the entire team."
The 2017 Inc. Best Workplaces Awards assessed applicants on the basis of benefits offered and employees' responses to a unique, 30-question survey fielded by each of the applying companies. Responses were evaluated by the research team at Quantum Workplace. For its results to qualify, each company had to achieve a statistically significant response rate based on employee count. Survey scores account for employer size to level the playing field between small and large businesses. All companies had to have a minimum of 10 employees and be U.S.-based, privately held and independent – that is, not subsidiaries or divisions of other companies.
While researching the entries, Inc. and Quantum saw distinct themes develop:
- Strong company cultures breed stunning individual and team performance.
- Workers at the best companies don't view their employers as sugar daddies. They aren't mesmerized by whatever giveaways seem to be the latest fad – be it gourmet lunches or beer fridges.
- When employees feel valued by their organization, they are far more likely to be engaged. This single factor proved to be one of the largest drivers of employee engagement.
GFM has also found that trust is an absolutely crucial ingredient. One of the cornerstones at GFM is trusting team members to work when and where they choose, knowing they will get the job done and do it right. This allows them to volunteer at their children's school, head up to the mountains early on a Friday to avoid traffic or simply get their hair cut during the week without having to impede on valuable evening or weekend time.
"By introducing an employee survey into this year's Best Workplaces selection process, we've really raised the bar. Companies that don't score at the very top of their peer group don't make the cut. So, our hats are off to the winners. They all excelled at engaging their workers, making them feel appreciated and aligning them behind a mission. And remember, that's not just our opinion: The employees told us that themselves," said Eric Schurenberg, Inc.'s president and editor-in-chief.
About GroundFloor Media
Founded in 2001, GroundFloor Media (GFM) is an award-winning communications firm, focused on public relations and crisis & issues management. The agency works with clients running the gamut in terms of size and industry, including Children's Hospital Colorado, the Colorado Department of Human Services, Earth Balance, MAD Greens, Noble Energy, Quiznos and Tennyson Center for Children. GFM has been recognized four times by OUTSIDE magazine as one of the top five Best Places to Work in America. In addition, GFM was named a Certified B Corporation® in 2016 by the global nonprofit B Lab®. The certification recognizes companies meeting the highest global standards for corporate transparency, accountability, and social and environmental performance. In 2015, GFM established the Get Grounded Foundation, a private 501(c)(3) that provides community grants for innovative or entrepreneurial programs within an existing, qualified nonprofit that directly supports the healthy development of at-risk or neglected youth in the Denver Metro area.
GFM's sister agency, CenterTable, helps clients create direct and measurable connections with their target audiences through social media, digital advertising, website design and development, SEO, video production, creative campaigns and content development. Headquartered in Denver, the two agencies have more than 35 team members throughout the U.S., with global reach across 50 countries through membership in PROI, the industry's largest partnership of independent market-leading agencies.
About Inc. Media
Founded in 1979 and acquired in 2005 by Mansueto Ventures, Inc. is the only major brand dedicated exclusively to owners and managers of growing private companies, with the aim to deliver real solutions for today's innovative company builders. Winner of Advertising Age's "The A-List" in January 2015, and the National Magazine Award for General Excellence in both 2014 and 2012. Total monthly audience reach for the brand has grown significantly from 2,000,000 in 2010 to over 40,000,000 today. For more information, visit http://www.inc.com/.
About Quantum Workplace
Quantum Workplace is an HR technology company that serves organizations through employee engagement surveys, action-planning tools, exit surveys, peer-to-peer recognition, performance evaluations, goal tracking, and leadership assessment. For more information, visit www.quantumworkplace.com.
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SOURCE GroundFloor Media