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Hand on Heart and Susan G. Komen® Partner to Raise Breast Cancer Awareness and Empower Women


News provided by

Miller Family Wine Company

Mar 04, 2025, 06:00 ET

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SANTA BARBARA, Calif., March 4, 2025 /PRNewswire/ -- Miller Family Wine Co.'s premium non-alcoholic wine brand, Hand on Heart, is proud to announce its partnership with Susan G. Komen®, the world's leading breast cancer organization. Together, they aim to inspire people to raise a glass while raising awareness about breast cancer—encouraging proactive wellness and balanced choices.

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Hand on Heart and Susan G. Komen® Partner to Raise Breast Cancer Awareness and Empower Women
Hand on Heart and Susan G. Komen® Partner to Raise Breast Cancer Awareness and Empower Women

Rooted in the belief that personal health encompasses physical, social, mental and emotional well-being, Hand on Heart proudly champions a balanced lifestyle, allowing people to enjoy life's simple pleasures without compromise. As part of this commitment to vitality and empowerment, Hand on Heart is thrilled to be the first and only alcohol-removed adult beverage to partner with Komen, a trusted leader in education, research, advocacy and the breast cancer community.

During their year-long collaboration, Hand on Heart has pledged a significant contribution to Komen in their global crusade against breast cancer. Throughout the year, customers who purchase Hand on Heart wines have the opportunity to donate to Komen. This partnership aims to raise breast cancer awareness, provide educational resources, and inspire women to prioritize their health — all while supporting those in the Komen community.

"With one in eight women in the U.S facing a breast cancer diagnosis in their lifetime, we feel a deep responsibility, especially as a brand dedicated to strength and harmony in life, to talk about the lifestyle choices that may reduce that risk," says Nicholas Miller, Chief Sales and Marketing Officer at Miller Family Wine Company. "We are honored to partner with the amazing Susan G. Komen® organization to empower more people to live longer, flourishing lives, all without having to give up the joy of enjoying a glass of wine. Through this partnership, we are proud to support a shared commitment to wellness and contribute to the meaningful impact being made in so many lives."

"We're incredibly grateful for the generous support of Hand on Heart, a brand dedicated to promoting wholeness in everyday life," says Sarah Rosales, vice president of corporate partnerships at Susan G. Komen®. "Our goal to provide lifesaving information and resources is strengthened through partnerships with like-minded businesses that share our commitment to educating and empowering women to take charge of their health. Together, we look forward to making a greater difference."

From its inception, Hand on Heart has redefined standards in the non-alcoholic wine category, proving that zero-alcohol wines can be just as high quality, expressive and great tasting as their alcoholic counterparts. Sourced from exceptional vineyards across California's leading wine regions, Hand on Heart uses cutting-edge technology to gently remove the alcohol while preserving the wine's delicate characters — making it the perfect choice for those who want to enjoy a glass of wine without sacrificing their health goals.

To learn more about Hand on Heart and their commitment to balanced well-being, visit handonheartwine.com. To learn more about Susan G. Komen® and support their mission, visit komen.org.

Miller Family Wine Company
Miller Family Wine Company is a division of the Thornhill Companies – the industry-leading umbrella brand of one of California's premier winegrowing families, the Miller Family, who have been farming California's Central Coast for five generations. Miller Family Wine Company includes the prestigious Bien Nacido Estates and acclaimed national branded wine labels such as Butternut, J. Wilkes, Pandemonium, optik, Ballard Lane, Smashberry, Barrel Burner, Volunteer, Hand on Heart (non-alcoholic wines) and Reciprocity organically grown wines, in addition to control label brands for prominent retailers across the U.S. and the French Camp vineyard in Paso Robles.

SOURCE Miller Family Wine Company

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