NEW YORK, Oct. 10, 2025 /PRNewswire/ -- HealthCentral, a leading digital health platform serving patients living with chronic and serious illness, has won Medical Marketing & Media's (MM&M) Gold Award for an unprecedented fourth consecutive year for HealthCentral Communities, a first-of-its-kind approach to patient-focused content that merges powerful real-world peer connection with innovative, medically vetted content.
Launched in April, HealthCentral Communities features immersive storytelling, enriched video content, and strong social media tie-ins across 40 condition-specific destinations within the site.
Announced October 9 in New York City, the MM&M Awards recognize the most creative and effective healthcare marketing and communications campaigns in the industry.
"HealthCentral Communities embodies the heart of our mission, so we are especially honored to receive this year's MM&M Gold Award for HealthCare Consumer Media Brand," said Jo-Ann Strangis, Chief Content Officer, HealthCentral Corp. "HealthCentral Communities responds to our audience's need for better, more meaningful content that helps people with chronic illness manage their conditions, while building essential connections with others walking a similar journey."
In honoring HealthCentral Communities, the MM&M judges emphasized its innovative, modern content that infuses serious topics with honesty and, occasionally, fun.
Features, including Chronic Feud, a condition-specific gameshow, #NoFilter an influencer-driven multimedia narrative, and Chronic at Work, a realistic series on managing a career with chronic illness, have resonated, with traffic to the sites rising by 145% and social media engagement increasing by 235% year over year.
"With this fresh approach," a judge said, "HealthCentral's website feels like it was built for the community, by the community."
Justin Chase, CEO, HealthCentral Corp. said, "We're very proud to receive this recognition from MM&M. It marks the first of many steps as we build the next generation of health community. As LLMs and diffusion transformers proliferate, the value of validated patient community content will only grow. That's exactly what HealthCentral delivers, trusted content and community, powered by lived experience."
About HealthCentral
HealthCentral Corporation operates leading digital platforms that serve patients living with chronic illness, their care partners and health professionals who care for them. HealthCentral Corporation's award-winning destinations include HealthCentral, MedCentral, Patient Power, Oncology News Central, TheBody, and TheBodyPro.
Media Contact:
Patricia Garrison
908-591-3452
[email protected]
SOURCE HealthCentral LLC

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