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High Start Group Growth Fueled by Emerging Trend: Companies Turning to Outside Experts to Accelerate Growth

High Start Group Expands Rapidly in Response to Growing Need from Startups and Leading Technology Firms Looking to Accelerate Growth Despite Lean Budgets and a Sluggish Post-Recession Economy


News provided by

High Start Group

Aug 05, 2010, 09:21 ET

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BOSTON, Aug. 5 /PRNewswire/ -- High Start Group, a hands-on consulting firm that helps companies accelerate growth is rapidly expanding its team in response to growing client demand.  Companies ranging from startups to technology leaders turn to High Start Group to validate, iterate and optimize marketing for new products.  This demand is reflective of a major trend in the recent economic recovery: companies want to accelerate growth in a leaner way, leveraging expertise outside the company.  

"Companies of all sizes are being forced to innovate and expand into new markets more quickly than ever before," said Nitzan Shaer, founder and managing partner, High Start Group.  "Startups are raising less money than in the past, and firms of all sizes are facing shorter product cycle times and ever-increasing competitive pressures.

"As a result, companies are choosing to work with outside resources to help accelerate innovation and the growth of new products.  This approach enables them to conserve energy by focusing resources on current products while leveraging external resources to evaluate and launch new ones."

Bringing Entrepreneurial Experience to Established Companies

High Start Group, co-founded by Shaer and former Constant Contact CMO Janet Muto, has grown to 15 team members, more than tripling the firm's size in 12 months.  The High Start Group team is comprised of entrepreneurs and executives who have all led startups or had operational roles in fast-growing technology firms, and therefore is wholly focused on delivering bottom-line growth for clients.

About High Start Group

High Start Group identifies and delivers high-growth opportunities for companies selling online services.  The company helps its clients identify and segment high-potential markets, and optimize their sales, marketing and mobile initiatives with the goal of driving significant growth in revenues.  High Start Group is a team of entrepreneurs and executives that have a track record of building successful online businesses.  The company leverages the team's experience and unique methodology to drive sales for High Start Group clients ranging from start-ups to Fortune 500 companies including: AT&T, Constant Contact, Brightcove, Where, Inc., Vlingo, envOI Networks and many others.  

SOURCE High Start Group

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