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Hisense Group adoptará la tecnología inteligente en los próximos diez años


News provided by

Hisense Group

May 16, 2011, 14:21 ET

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PEKÍN, May 16, 2011 /PRNewswire/ -- El 15 de mayo, Hisense Group celebró una rueda de prensa en Pekín sobre la estrategia corporativa de la compañía y anunció que la compañía seguirá un curso totalmente nuevo de desarrollo mientras recibe la era de la tecnología inteligente.

(Foto: http://photos.prnewswire.com/prnh/20110516/CN02408 )

Hisense anuncia la estrategia "inteligente"

En un informe titulado "Reimagining the Future, Realizing Your Dreams", Zhou Houjian, presidente de Hisense Group, reveló la nueva estrategia corporativa "Smart" de la compañía: la compañía luchará por hacer de la tecnología inteligente la base de su filosofía operativa, la inspiración de sus equipos creativos y el estándar para su contratación futura y estructura de colocación. Para asegurar la implementación de esta estrategia "Smart", Hisense establecerá una fuerza de trabajo para promover la nueva dirección de la compañía. Basándose en el espíritu de esta idea, Hisense promoverá la tecnología inteligente en cada aspecto de las operaciones de la compañía en los medios, comunicaciones, aparatos del hogar, transporte inteligente, bienes inmuebles y otros campos.

Zhou Houjian destacó durante su discurso que la base de la transformación de Hisense en una compañía de tecnología inteligente será el fortalecimiento de la plataforma operativa multimedia inteligente única de la compañía y la "Smart Store", que forma parte de los esfuerzos de la compañía por elevar el porcentaje de ingresos empresariales generados del "servicio" en el negocio de hardware de la compañía.

En la actualidad, Hisense continúa manteniendo su posición líder en el mercado de televisión de pantalla plana de China, que se ha mantenido durante los últimos ocho años, y también tiene una sólida ventaja en los sectores de transporte de tecnología inteligente y módulo de cable del hogar. Estas fuerzas desempeñarán un papel clave en la incursión de Hisense en el sector de la tecnología inteligente. Zhou Houjian dijo: "Ahora que ha llegado la era de la tecnología inteligente, la innovación demuestra ser más importante que nunca. Las aplicaciones, servicios y experiencia del usuario se convertirán en puntos focales para la competencia del mercado".

Zhou Houjian reveló: "Hisense lanzará próximamente un nuevo producto revolucionario basado en una plataforma de tecnología inteligente con contenido de ocio que puede integrarse con los sitios de medios sociales. Hisense pretende llevar la televisión a todos lados, luchando por llevar la enorme demografía joven de nuevo frente al televisor. Mediante estos esfuerzos, la compañía ofrecerá a los consumidores una nueva forma de imaginar la vida en el futuro, y un modo totalmente nuevo de ver a Hisense".

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