Holland House® Cooking Wines Partners With YouTube Cooking Show "COOKwithAPRIL"
COOKwithAPRIL Creates Delicious Slow Cooker and Holiday Entertaining Recipes
MOUNT PROSPECT, Ill., Oct. 27, 2015 /PRNewswire/ -- Holland House® Cooking Wines is excited to team up with April Moore, host of YouTube cooking show "COOKwithAPRIL," this fall and holiday season and demonstrate how easy it is to add bold flavor to everyday meals. She is creating delectable slow-cooker and holiday entertaining recipes with Holland House Cooking Wines to share with her viewers.
"We wanted to give our consumers recipes that were practical for the busy season, yet savory and flavorful – and Holland House's new labels describe new inventive ways to use cooking wine to enhance simple dishes," said brand manager Sara Delach, Mizkan Americas, Inc. "We're delighted to announce this partnership with April and to explore the ease and convenience of using bold cooking wine flavors to enhance the taste of everyday dishes."
COOKwithAPRIL is showcasing the classic Holland House Cooking Wines flavors in seasonal slow-cooker ideas and festive holiday entertaining recipes on her YouTube channel. Her segments demonstrate how to use Holland House Cooking Wines in fresh, creative ways – like creating tender, slow-cooked pork tenderloin with a BOLD Marsala flavor or crafting a holiday favorite like Sherry Green Bean Casserole or Marsala Whipped Sweet Potatoes.
"I love using Holland House Cooking Wines to add BOLD flavor to my slow cooker and holiday entertaining dishes," said Moore, COOKwithAPRIL's chief creator and owner. "Holland House Cooking Wines are fantastic for quick and easy meals when you want a lot of flavor without a lot of steps or prep."
April's experience in creating rich, bold meals and desserts was cemented during the launch of her cooking show, COOKwithAPRIL, in 2011. She has more than a quarter of a million subscribers and releases a new video each Tuesday.
To watch COOKwithAPRIL's new shows with recipes starring Holland House Cooking Wines, visit www.youtube.com/CookwithApril or visit www.HollandHouseFlavors.com. Consumers can purchase Holland House Cooking Wines at select grocery and mass retailers nationwide, or by visiting the store locator at www.mizkan.com/Brands/Store-Locator.aspx.
About Mizkan Americas
Mizkan Americas is a subsidiary of Mizkan Group and has a heritage in the condiment business that spans over 200 years. The company is a leading manufacturer of condiments in the United States with 17 manufacturing plants that serve the retail, foodservice, specialty Asian and food ingredient trade channels. Since 2005, Mizkan has seen dramatic growth due to the acquisition of Holland House® cooking wines, the Specialty Division of Imperial Brands, World Harbors Marinades & Sauces and Border Foods Pepper products portfolio. In 2014, Mizkan purchased the Ragu and Bertolli pasta sauce brands to broaden Mizkan's product lineup.
Acquired in 2011, Border Products® is the nation's oldest and most established processor of green chile, jalapeno and tomatillo peppers and manufacturers of enchilada sauces for both the branded and private label markets. The New Mexico-based division's offerings complement the wide variety of vinegars, mustards, cooking wines, wine reductions, sushi seasoning, salad dressings, Asian sauces, pasta sauces and peppers under the Mizkan Americas umbrella. Mizkan Brands include RAGU®, Bertolli®, Holland House, NAKANO®, Four Monks®, Barengo®, Mitsukan® and World Harbors®. For more information about Mizkan Americas, please visit www.Mizkan.com.
About The Mizkan Group
The Mizkan Group is a 210-year old privately held international food manufacturer, based in Handa City, Aichi Prefecture, Japan. The Mizkan Group has a stable of well-known international brands, under the "Mizkan" umbrella brand and is a leader in the liquid condiment category. The Mizkan Group has operating facilities around the globe, including Japan, China, the United Kingdom, the United States, Singapore, Hong Kong and Taiwan. More information about The Mizkan Group can be found at www.Mizkan.com.
Contact:
Alyssa Kluge
[email protected]
312-255-3065
SOURCE Mizkan Americas
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