Hollywood PR Announces New Clients, Broadens Category Expertise in CPG and Services

SCITUATE, Mass., July 9, 2013 /PRNewswire/ -- Hollywood Public Relations continues to broaden its client portfolio with the engagement of three new clients representing consumer packaged goods and business services. Each has named Hollywood PR as Agency of Record to bolster brand awareness with their respective targeted markets.

Consumer packaged goods
In addition to the premier cache of consumer products it currently represents – including household brands in juvenile products and footwear – Hollywood PR is pleased to be working with Rolf C. Hagen Inc. in elevating some of the company's globally available pet care products. Hagen's Catit brand offers a wide variety of entertainment, transportation, litter, and feeding products for fussy felines. Hollywood PR will also support Hagen's Fluval line of premium aquatic products. Hagen's PR program consists of traditional and social media support.

American Blanket Company also joins Hollywood PR's client roster. Specializing in high-quality home bedding and blankets, founder Rick Lotuff with operations in Fall River, Mass, is bringing light manufacturing jobs back to America, a story that is already being well-received by the media both locally and nationally.

Business Services
Guidant Financial has emerged as a leading company in self-directed IRAs and innovative small business financing. Embarking on an awareness campaign to inform entrepreneurs of their options to tap their existing 401Ks to invest in real estate or a new business, Hollywood PR is telling Guidant's story through both B2B and B2C channels. Beyond media relations, speaking engagements, award opportunities, and events round out the PR program.

"While our newly enlisted clients span diverse markets, they all have a singular goal in common," said Hollywood PR principal, Darlene Hollywood. "Each is looking to connect with a target market to impact consumer perception and ultimately drive sales. Our seasoned staff know how to craft messages that resonate, and our measurable results are what's driving new business to the agency in what's still considered a slowly recovering economy."

Hollywood Public Relations
Hollywood Public Relations is a boutique agency servicing a consumer packaged goods and services clientele. Hollywood Public Relations fuses media relations with social networking to deliver communication campaigns that impact consumer perception with measurable results. For more information visit www.hollywoodpr.net or find us on Facebook at https://www.facebook.com/HollywoodPublicRelations.

SOURCE Hollywood Public Relations