Hollywood Public Relations Expands Client Portfolio, Appoints New Senior Team Member

Jul 23, 2015, 13:39 ET from Hollywood Public Relations

PLYMOUTH, Mass., July 23, 2015 /PRNewswire/ -- Hollywood Public Relations, a boutique PR and communications firm specializing in consumer products and business services, today announced the expansion of its client portfolio with the addition of two clients – Runkeeper mobile fitness app and Summer Infant, Inc. juvenile products. The firm also announced the addition of PR professional, Monica Higgins to its senior staff.

New Clients

Runkeeper, a leading mobile fitness app that helps runners of all levels start and maintain their fitness routines, has joined the Hollywood PR client roster. The agency will lead the company's media relations efforts and assist with consumer events and activations as Runkeeper continues its brand evolution.

Summer Infant, Inc., a previous client of the firm, has acquired Hollywood PR for ongoing project work. With the Hollywood PR team's vast experience promoting children's brands, Summer Infant – a global designer, marketer and distributor of juvenile health, safety and wellness products – is a natural fit.

Staff News

Monica Higgins has joined the Hollywood Public Relations team as an account supervisor. She brings more than a decade of experience to the agency from her agency and freelance career.

Higgins has worked with top brands at leading global public relations and advertising agencies in Boston and New York, such as Mullen, Cone Communications and Edelman. Her primary focus has been consumer-facing public relations, with experience that extends to business and trade outreach for retail and non-profit clients. In addition to product launches and press events, media tours and trade shows, Higgins's well-rounded portfolio also includes multi-channel campaign management, strategic plan development and execution, spokesperson management and creating and maintaining social media platforms on behalf of her clients. Higgins majored in public relations and earned her bachelor's degree in journalism from Creighton University.

About Hollywood Public Relations
Hollywood Public Relations is a boutique PR and communications agency servicing a consumer goods and business services clientele. Hollywood Public Relations fuses traditional PR programming with social networking to deliver communication campaigns that impact consumer perception with measurable results. For more information visit www.hollywoodpr.net. We're also on Facebook, Twitter and Instagram.


Courtney Curzi, vice president

Hollywood Public Relations

(774) 773-9571



SOURCE Hollywood Public Relations