House of Fraser Celebrates Vogue Fashion's Night Out With Daisy Lowe

LONDON, Sept. 8 /PRNewswire/ -- House of Fraser Oxford Street has announced that it will be hosting an evening of fashion, style and glamour on 8th September, in celebration of Vogue Fashion's Night Out.  Model Daisy Lowe will make a personal appearance while customers can enjoy fashion shows, live music and champagne & cocktails.

Starring in the nationwide advertising campaign, Daisy Lowe is the face of the new Biba collection which launches exclusively at the department store on the same day.  Daisy will be in the Biba boutique on the 2nd floor from 6.30pm.

A live DJ set will play while models showcase the autumn/winter 2010 collections in a fashion show.  There will be a complimentary Biba cocktail served in the boutique, designed by mixologist Wayne Collins from the BBC's 'Something for the Weekend'.

Customers will be able to enjoy a glass of Prosecco while models showcase the latest collections, and those making a purchase on the night will receive a goody bag and the chance to enter a prize draw to win a Marc Cain suitcase.

Other activity in the store includes beauty makeovers from a selection of brands, including complimentary massages from Molton Brown, makeup masterclasses from Dior, complimentary temporary tattoos with every makeover, goody bags and competitions including the chance to win a Mulberry 'Lily' handbag.

In addition to the various activities arranged for the evening, there will also be a range of special offers and discounts available across different brands, with 20% off French Connection and a free gift and with every purchase, 20% off Kookai, and 10 pounds iTunes gift card with Hilfiger Denim purchases over 70 pounds.

Customers will also be able to buy Vogue's limited edition t-shirt designed by Sanna Annukka - a half Finnish, half English illustrator and printmaker - with all profits going to the charity Kids Company.

Notes to Editors:

About Vogue Fashion's Night Out:

Fashion's Night Out is an annual event hosted by Vogue magazine to celebrate fashion. Fashion's Night Out 2010 will take place in London on 8th September 2010.

About House of Fraser:

House of Fraser is a department store group with 61 enviable locations across the UK and Ireland.  As one of the best known names on the high street, House of Fraser has presented customers with an unrivalled nationwide department store for 160 years. The company was acquired by the Highland consortium in November 2006 marking the beginning of an exciting new chapter in its history.  The group has annual sales in excess of 1.25bn pounds and employs 6,500 House of Fraser staff and 10,000 concession staff through 5 million sq ft of selling space. House of Fraser also stock and sell a wide selection of clothing such as dresses and designer outfits.

SOURCE House of Fraser