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House of Fraser Launches Christmas Range Online


News provided by

House of Fraser

Nov 22, 2010, 01:11 ET

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LONDON, Nov. 22, 2010 /PRNewswire/ -- House of Fraser has launched its latest Christmas range online, offering customers an assortment of beautiful Christmas decorations and dinnerware to see them through the festive season in style.

Customers can choose a Christmas theme that suits their style, whether its understated elegance, traditional details or bold fashion-led looks.

In an array of pale silvers and golds, 'Filigree' offers all the Christmas decorations to create a pretty winter wonderland in the living room. Inspired by the fragile structures of antique lace pattern and thread work, surfaces are frosted and made to look aged creating an antique-like preciousness. With shimmering metallic finishes, 'Filigree' is a feminine Christmas theme that will look perfect within a neutral living space.

For fine dining customers can enjoy the Pied a Terre 'Odette' range which matches white porcelain dinnerware featuring a gold striped band with glassware and gold cutlery. Decorate with ornate clear cut glass baubles and beaded and sequinned decorations for a stylish Christmas look that will complement an elegant interior style.

For those who want to make Christmas 2010 a distinctive and stylish one then opt for the 'Burlesque' theme. It's a bold, fashion-led festive theme in a deep glamorous palette of rich plums, purples and navy with accents of hot pink and gold. 'Burlesque' is not a look for the faint-hearted as high gloss finishes and deep sophisticated colour combine for theatrical effect. This Christmas, lace, ribbon, crystals, pearls and dazzling glitter finishes make up the decorative style influences for this lavish festive theme.

For a fantasy feast mix Pied a Terre 'Persia Onyx' and 'Persia Sapphire' dinnerware in bold pink and black and accessorise with an assortment of luxurious and colourful Christmas decorations for full on drama. For the finishing touch, choose between a black feather wreath and a striking bauble wreath - or be wild and have both for added opulence.

For an all-natural approach to Christmas, take inspiration from the outdoors in winter time. 'Winter Garden' is a quintessentially British Christmas look and provides an updated version of the traditional Christmas colour palette. Reds and greens are mixed with wood tones to create an organic, natural feel. With many traditional elements such as a stripe knitted stocking and handmade felt decorations, 'Winter Garden' primarily harks to the outdoors with decorative pine cones, bristle woodland animals, bark decorations and an oak leaf and acorn wreath. Central to the look is a bushy green tree which provides a base for an assortment of handcrafted style decorations. House of Fraser also offers an Hessian star embroidered with the word 'joy' to complete the tree.

Customers can shop online at House of Fraser for all their Christmas decorations and other Christmas essentials, such as stocking fillers, Christmas hampers, dinnerware sets and Christmas gifts or family and friends.

About House of Fraser:

House of Fraser is a department store group with 61 enviable locations across the UK and Ireland and a fully transactional website with over 800 party dresses for the festive season. As one of the best known names on the high street, House of Fraser has presented customers with an unrivalled nationwide department store for more than 160 years. The company was acquired by the Highland consortium in November 2006 marking the beginning an exciting new chapter in its history. The group has annual sales in excess of pounds 1.25bn and employs 6,500 House of Fraser staff and 10,000 concession staff through 5 million sq ft of selling space. HouseofFraser.co.uk launched in 2007 and currently boasts over 850 brands and 125,000 individual products.

House of Fraser media contact:

Amy Jayne Rountree

Social Media and Online PR manager

House of Fraser

27 Baker Street

London

W1U 8AH

+44 (0) 207 003 4096

www.houseoffraser.co.uk

SOURCE House of Fraser

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