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House of Fraser Launches New Bobbi Brown Online


News provided by

House of Fraser

Nov 10, 2010, 08:59 ET

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LONDON, Nov. 10, 2010 /PRNewswire/ -- House of Fraser has announced the launch of the prestigious cosmetic beauty brand, Bobbi Brown, through its online store.

Founded in 1991, makeup artist Bobbi Brown's dream was realized with her debut line of cosmetics - a set of 10 brown-based lipsticks at Bergdorf Goodman in New York City.

With this set of lipsticks, a woman could create an infinite number of wearable shades, just by mixing and blending them. Her lipsticks quickly gained a strong following first among beauty insiders, then women everywhere and Bobbi's career took off. Today, Bobbi Brown Cosmetics can be found throughout North America, Europe, Asia and Africa.

Customers can now find Bobbi Brown skin care, makeup and Bobbi Brown fragrances online through the House of Fraser site, as well as the recently launched new range, Denim & Rose.

Skincare is an important first step in every woman's beauty routine because it helps prepare skin for a flawless makeup look. The Bobbi Brown makeup range combines all-natural essential oils with modern ingredient technologies. Bobbi Brown makeup includes concealers, foundations, and powders that come in yellow-based skin tone. Bobbi Brown also offers a range of colours for eyes, cheeks, and lips that are timeless and designed to be as subtle or as dramatic as a woman wants. Bobbi Brown makeup brushes and tools are of professional calibre, they're the ones Bobbi herself uses on shoots and at fashion shows. These are currently available to buy online at houseoffraser.co.uk.

About House of Fraser:

House of Fraser is a department store group with 61 enviable locations across the UK and Ireland and a fully transactional website. As one of the best known names on the high street, House of Fraser has presented customers with an unrivalled nationwide department store for more than 160 years.

The company was acquired by the Highland consortium in November 2006 marking the beginning an exciting new chapter in its history. The group has annual sales in excess of 1.25bn pounds Sterling and employs 6,500 House of Fraser staff and 10,000 concession staff through 5 million sq ft of selling space. HouseofFraser.co.uk launched in 2007 and currently boasts over 850 brands and 125,000 individual products.

For further House of Fraser media information please contact:

Amy Jayne Rountree

Social Media and Online PR manager

House of Fraser

27 Baker Street

London

W1U 8AH

+44 (0) 207 003 4096

www.houseoffraser.co.uk

SOURCE House of Fraser

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