NEW YORK, Jan. 30, 2018 /PRNewswire/ -- HubKonnect, Inc. today announced its Board of Directors and CEO, Michael Koch has appointed Kevin Newell as Executive Advisor of the company, effective January 28.
Newell is the former Global Chief Brand Officer of McDonald's Corporation and previously served as President of McDonald's West Zone. HubKonnect is a continuous learning, AI platform that collects and analyzes multiple data points then creates customized Local Store Marketing plans for individual franchise and multi-unit locations.
"We are extremely fortunate to have Kevin join our team," Koch said. "His understanding of the QSR industry is unparalleled, and his experience in building a global brand will aid in the accelerated growth of HubKonnect."
HubKonnect brings Local Marketing expertise and innovative technology together to enable local franchises to build intelligent and custom Local Store Marketing plans that deliver on brand, sales and engagement objectives.
- Continuous learning suggests custom marketing tactics
- Instantly recommends exact plan and timing
- Recommends communication channels and implementation action steps
"HubKonnect is an incredible advancement in technology based marketing that will enable smarter, faster and more effective sales building and customer engagement at the local level," Newell said. "I am confident that every franchise owner, here in the US and in international markets, upon seeing the capabilities will want to deploy the HubKonnect platform, and I am excited to help the global growth of this company/brand."
About HubKonnect: HubKonnect's cognitive AI platform suggests customized local marketing ideas based upon an analysis of the specific customers and opportunities within an individual retail location. HubKonnect provides immediate benefit for the top franchises in the world by providing local marketing expertise to individual franchise locations. Visit www.hubkonnect.com for more information.