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Husqvarna lancia Automower(R) Colour Collection


News provided by

Husqvarna AB

Mar 11, 2010, 05:42 ET

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STOCCOLMA, March 11, 2010 /PRNewswire/ --

- Rasaerba robotizzati - Ora a colori

Oggi Husqvarna, il leader mondiale nel settore dei rasaerba robotizzati, ha presentato ufficialmente Automower(R) Colour Collection, rasaerba robotizzati in quattro esclusivi colori metallizzati: bianco, marrone, blu e arancione.

Per visualizzare l'edizione di Multimedia News Release, fare clic su:

http://multivu.prnewswire.com/mnr/prne/husqvarna/40791/

Sono passati i tempi in cui i rasaerba erano oggetti da tenere nascosti nel garage. Ora i rasaerba robotizzati possono essere lasciati al centro del prato tutto l'anno diventando parte del giardino. Per questo motivo Husqvarna propone ora il suo rasaerba robotizzato all'avanguardia Automower(R) in quattro colori diversi, da abbinare al giardino, alla casa o all'auto.

I colori rappresentano i quattro elementi della natura: arancione per il fuoco, marrone per la terra, bianco per l'aria e blu per l'acqua, e rappresentano l'impegno di Husqvarna verso lo sviluppo e la progettazione di prodotti ecosostenibili. I colori sono anche una testimonianza del fatto che Husqvarna riconosce il crescente individualismo dei consumatori.

- Automower(R) Colour Collection stabilisce un nuovo standard per i rasaerba.

Non si limitano più a garantire un prato perfetto senza emissioni e rumore, ora aggiungono anche stile al giardino, rispondendo al desiderio dei clienti di personalizzare la propria casa e il giardino, afferma Towe Ressman, direttore generale di Husqvarna Global Design Center.

Fino al 2009 sono state vendute più di 100.000 unità Husqvarna Automower(R). Automower(R) Colour Collection è stato presentato ufficialmente alla fiera annuale del giardino Rum & Tradgard di Stoccolma.

Prezzi e disponibilità

I nuovi colori saranno disponibili presso i rivenditori al dettaglio Husqvarna a partire da marzo 2010. Le parti colorate sono vendute separatamente e sono compatibili con i due modelli più venduti: Husqvarna Automower(R) 220 AC e Husqvarna Automower(R) 230 ACX.

Il modello originale di Automower è ancora disponibile a 1.740 euro (iva inclusa). Il prezzo al dettaglio consigliato per una cover in vernice metallizzata Automower(R) è di 280 euro (iva inclusa).

Informazioni su Husqvarna Automower(R)

Automower(R) è un rasaerba completamente automatico, robotizzato e silenzioso perfetto sia per abitazioni private che per ambienti commerciali (hotel, centri sportivi, ecc). Senza emissioni, fertilizza e taglia alla perfezione il prato in qualsiasi momento del giorno e della notte, nonché in qualsiasi stagione dell'anno, tutto da solo.

Progettato e sviluppato in Svezia dal 1995, Automower(R) risponde alle richieste dei clienti che vogliono limitare al minimo l'impatto sull'ambiente, pur ottenendo un giardino che sembri curato da professionisti e avendo il tempo da dedicare ad altre attività.

Automower(R) è in grado di gestire prati di grandezza fino a 6.000 m2. Il rasaerba programmabile è alimentato a batteria e si ricarica da solo tramite pannelli solari o grazie ad una stazione di ricarica. Con cavi quasi invisibili fissati nel terreno, il rasaerba si mantiene in un'area prestabilita e taglia l'erba alla perfezione durante tutto l'anno.

Le immagini sono disponibili all'indirizzo http://www.husqvarna.com/press.

Informazioni su Husqvarna

Husqvarna è il maggiore produttore al mondo di attrezzatura da foresta e da giardino.

Il gruppo è anche leader del mercato per gli utensili diamantati e le attrezzature da taglio per il settore edilizio e della lavorazione della pietra. Le vendite nette ammontano a 34 miliardi di SEK nel 2009 con una media di 15.000 dipendenti.

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