Staying true to the core vision of the company, Hyland's is making safe, effective and natural healthcare solutions easily accessible through this program. Leveraging the brand's top-selling products, Hyland's 4 Kids Cold ʼn Cough and Hyland's 4 Kids Cold 'n Cough Nighttime, the company is donating its products one for one, up to 100,000 bottles, each time a consumer purchases one of the participating products, available nationwide. Working closely with GOOD+ Foundation, Hyland's will donate Hyland's 4 Kids cough & cold products to families in need and ensure that our partnership provides peace of mind to young families who want to keep their children healthy during the cough/cold season with natural and safe solutions.
Hyland's Purchase with Purpose Special Offer is launching in time for Back to School season with #GiveBackGood campaign built primarily around social media with robust content to communicate the brand and products as well as GOOD+ Foundation's mission and programs. Hyland's will also be supporting the program via digital ads, radio ads, mobile rebates and influencer partnerships. In retail stores, to make this campaign more visible at shelf, Hyland's has created special product packaging to communicate Purchase with Purpose Special Offer partnership with GOOD+ Foundation and will be replacing the current packaging during the months of August through November.
Hyland's is one of the leading homeopathic companies in North America, creating natural, remedies for consumer health and wellness.* Rooted in over 100 years of experience, Hyland's is the number 1 natural OTC brand that has been passed down by families for generations. All Hyland's products are prepared with the highest quality natural active ingredients and follow the strictest standards of preparation. Hyland's is dedicated to supporting the health and wellness of families everywhere.
*The uses for our products are based on traditional homeopathic practice. They have not been reviewed by the Food and Drug Administration.
About GOOD+ Foundation
Founded by Jessica Seinfeld in 2001, GOOD+ Foundation is a nonprofit organization that partners with a national network of leading programs to break the cycle of family poverty through the power of essential children's products and transformational family services. GOOD+ Foundation partners with programs that have demonstrated a capacity to address family poverty in three focus areas: Supporting New Mothers, Investing in Early Childhood and Engaging Fathers. Through the generous support of donors and over 50,000 volunteers, GOOD+ Foundation has donated over $35 million in essential children's product through its partner network across the United States. The organization has been rated 4-Stars by Charity Navigator and received national accreditation from the Better Business Bureau Wise Giving Alliance for its efficient fundraising and operations. For more information visit www.goodplusfoundation.org, or Like us on Facebook at GOOD+ Foundation and follow us on Twitter and Instagram @GoodPlusFdn.
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SOURCE Hyland's, Inc.