Iconic California Brand, French Florist, Celebrates Grand Opening of First Indiana Location

Owner Joe Viater Marks First Year with a OneZone Ribbon Cutting on November 12^th, 235-Five Star Reviews and Plans to Grow Across Central Indiana

INDIANAPOLIS, Nov. 5, 2026 /PRNewswire/ -- French Florist Indianapolis, the floral boutique known for vibrant, handcrafted flower arrangements and same-day delivery, will celebrate the grand opening of its first Indiana location with a 10 a.m. ribbon cutting hosted by Indiana's 2026 Chamber of the Year, OneZone. The boutique, located at 1514 W. 86th Street in Indianapolis, is also the brand's first in the Midwest.

The Indianapolis location is locally owned and operated by Joe Viater, a lifelong Hoosier who grew up in Carmel, studied undergraduate business at Purdue University and now lives in Westfield. Viater built his career at Eli Lilly and Company, earned an MBA from Stanford, and went on to lead a private equity-backed software company for three years before seeking a more personal, community-oriented venture.

His appreciation for flowers started early. His stepfather kept more than 200 orchids on greenhouse-style shelves in the family's basement, rotating them through the house so they could be enjoyed in every room. Viater never imagined that would turn into owning a floral business, but those orchids left a lasting impression.

"I grew up surrounded by my stepfather's orchids, so flowers have always felt like part of home," said Viater. "When I learned of the French Florist model and saw their arrangements, I knew I wanted to bring that artistry back to the community that raised me."

Since opening last November, French Florist Indianapolis has earned 237 customer reviews, including 235 five-star reviews. It has also become a trusted florist for many of central Indiana's top businesses, brands and Hoosier celebrities, all of whom discovered the shop through word-of-mouth.

The shop's success also rests on its team. Friend, artist, and advisor Kadi Miller partnered with Viater throughout the first year and was instrumental in shaping the boutique's early success. Rebecca Hundley leads operations and Aidan Fox leads design. Both have led those areas since before the shop opened, and Viater calls them the foundation of the Indianapolis boutique and French Florist's future growth across the region.

"The Indianapolis team has shown exactly what French Florist can be in a new market," said Michael Jacobson, CEO of French Florist. "In just one year, they've earned the trust of Indianapolis, and we couldn't be more excited to grow with him and his team across central Indiana."

The rapidly growing Indianapolis boutique offers more than 300 seasonal arrangements over the course of a year and sources flowers from both local flower farmers and growers from around the world, including Ecuador and Holland, bringing together locally grown and globally sourced blooms.

Orchids appear in nearly every cut-stem arrangement, with each bloom receiving its own water vial to extend freshness. Same-day flower delivery pairs modern convenience with the shop's distinctive, handcrafted designs.

For more information or to order flowers for same-day delivery throughout Indianapolis, Carmel, Westfield, Fishers, Zionsville and surrounding Central Indiana communities, please visit frenchflorist.com or call (317) 785-1910.

About French Florist
Founded in 1978, French Florist is a premier floral boutique franchise offering handcrafted luxury arrangements, designer vases, plants and gift items – accompanied by same‑day local delivery and backed by over 5,000 five‑star customer reviews and a 100% satisfaction guarantee. With 45+ years of design expertise, French Florist serves occasions ranging from birthdays to sympathy and holidays with fresh, artfully designed bouquets, and empowers passionate entrepreneurs to become owners through its branded franchise model. For more information on French Florist, or if interested in a franchising opportunity, please visit www.frenchflorist.com.

Contact: Grace Skowron | Franchise Elevator PR | [email protected]

SOURCE French Florist