Indoor Cyclists Team Up To Beat Cancer At Annual YAS-A-THON
170 riders to pedal for a cure, raising more than a quarter million dollars for cancer research
LOS ANGELES, May 28, 2013 /PRNewswire/ -- On June 23rd, more than 170 dedicated spinners from across Los Angeles and Orange County will jump on their spinning ® bikes for the fourth annual YAS-A-THON, a three-hour ride that will help raise over a quarter million life-altering dollars for ThinkCure!. The non-profit organization has contributed $1.7 million to fund innovative cancer research projects at City of Hope and Children's Hospital Los Angeles since 2007.
Sponsored by the YAS Fitness Centers, the weekend of events will include a three-hour consecutive spin on June 23rd as well as a silent auction to raise additional funds on the night of June 22nd. The Sunday spin session will begin at 1pm at all four of the YAS locations in Venice, Silverlake, Costa Mesa and Downtown Los Angeles. Each rider has raised or contributed a minimum of $1,500. Registration for riders maxed out earlier than ever before at 170 participants, but organizers are still recruiting new sponsors and kick-off party attendees. Last year, the YAS-A-THON raised $197,000 for ThinkCure!.
The money raised during the YAS-ATHON will go directly to funding cutting-edge research focused on new, effective treatments for a range of cancers including brain cancer, leukemia and lymphoma. ThinkCure!'s mission is particularly meaningful to YAS founder Kimberly Fowler, a brain cancer survivor and member of the non-profit's executive board.
"I am honored that so many people are riding with us on June 23rd and working so hard to help raise hundreds of thousands of dollars for cancer research and ThinkCure!, an organization close to my heart," said Fowler. "There are so many ways for the community to support our fundraising efforts – sponsor a rider, join us at the silent auction and bid on some of our great prizes, or simply make a donation to ThinkCure! We appreciate every bit of help."
The YAS-A-THON has attracted a number of sponsors for the weekend event including the Los Angeles Dodgers Foundation, Smartwater, James Beach, Zico, Kind Bars, Avion Tequila, Ninkasi Brewery, BluePrintCleanse, Demalogica, Lenny & Larry's Healthy Snacks, Jo-Sha Wipes and Sinners & Saints Bakery.
To learn more about the YAS-A-THON, visit go2yas.com/studios/events.
About YAS
Founded in 2001 by Kimberly Fowler, YAS Fitness Center was the first studio dedicated to the combination of spinning and yoga, sparking the yoga hybrid movement that remains today's biggest fitness trend. YAS attracts strong and capable clients seeking to take their fitness to new levels. With locations in Venice, Silverlake, East Costa Mesa, and Downtown LA, YAS is a place to come together with like‐minded people for hard work and fun. Kimberly's pioneering one‐hour yoga class, YOGA for ATHLETES® integrates movement, strength, and breath work to help athletes excel, no matter their sport or ability level. Kimberly's bestselling practical guide to yoga, The No OM Zone, is available at all YAS Fitness Centers, as are her three DVDs and celebrated YAS yoga and sportswear line. YAS offers comprehensive teacher training based in Kimberly's original yoga hybrid philosophy. (www.go2yas.com)
About ThinkCure!
ThinkCure! Is an innovative, community-based non-profit organization that raises funds to accelerate collaborative research to cure cancer. The organization aims to find the cure for cancers by funding innovative research projects at City of Hope and Children's Hospital Los Angeles. They do this by convening an objective, peer-based panel of expert doctors; awarding two-year grant applications once every year; and giving to the most promising collaborative and cutting edge cancer research projects that can involve other top cancer research hospitals. For more information, please visit www.thinkcure.org.
SOURCE ThinkCure!
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