Innovation in the Health and Nutrition Industry -- 2012 NutrAward Voting Now Open

BOULDER, Colo., Feb. 17, 2012 /PRNewswire/ -- Voting is now open for the 2012 NutrAward at www.nutraward.com.  The 2012 NutrAward will be presented to the companies with the best new functional ingredient and best new finished product, awarded on Thursday, March 8, 2012 at the Nutracon conference.

The 2012 finalists are:

Best New Ingredient:
Lalmin® VitaD® by Lallemand Health Ingredients
Quatrefolic® by Gnosis S.p.A
Tocomin SupraBio® by Carotech Inc.
Zychrome™ by InterHealth Nutraceuticals

Best New Finished Product:
CocoaWell True Energy by Reserveage Organics
Fruitasia by Protica Research
Portobello Mushroom Powder by Dole Nutrition Institute
ProbioKid® Vita+ by Institut Rosell Lallemand

The finalists have been selected based on how well the ingredient or product meets the defined criteria, which includes:

Best New Ingredient category:

• Scientific Merit
• Efficacy
• Market Potential
• Safety
• Innovation
• Ability to Increase Market Credibility
• Introduced from Jan 2010 to present

Best New Finished Product Category:

• Viable Product
• Emerging Category
• Creative Product Concept
• Distinct Health Application
• Unique Packaging
• Matchless Marketing
• Introduced from Jan 2010 to present

The NutrAward winner will be selected based on a weighted vote by the selection committee, consisting of a panel of industry experts, scientists and nutritionists, as well as by cumulative votes of registered Nutracon and Engredea attendees.

2011 NutrAward Winners

The 2011 Best New Ingredient NutrAward was awarded to DSM Nutritional Products Inc. for Fruitflow®, a natural, water-soluble tomato-based concentrate contributing to healthy blood flow.  The 2011 Best New Finished Product was awarded to Ganeden for Good Cacao™ an organic superfood chocolate.

For more information on Nutracon and the NutrAward and to vote, visit www.nutraconference.com.   You must be a registered Nutracon or Engredea attendee to vote.  Register today at www.engredea.com/register or www.nutraconference.com/register.

Nutracon is the premier education and networking conference for the health and nutrition industry. The conference provides relevant insights for innovation based on science and technology, case studies and market

The trade show for the global supply market, Engredea showcases new ingredients, technologies, applications and services for healthy foods-and-beverages, dietary supplement/bioactive and nutricosmetic markets. Engredea is co-located with Natural Products Expo West and the Nutracon Conference.

About New Hope Natural Media

New Hope Natural Media (www.newhope.com) is the leading media resource and information provider for the natural, organic and healthy products industry, with print, in-person/event, and e-business products and services. Penton Media (www.penton.com) is the largest independent business-to-business media company in the U.S., serving more than 6 million business professionals every month.  

Contact: Heather Smith
(303) 998 – 9232
[email protected]

SOURCE New Hope Natural Media