IPI Wealth Management Unveils Refreshed Brand and New Website, Reinforcing Commitment to Advisors and Clients

DECATUR, Ill., Aug. 25, 2025 /PRNewswire/ -- IPI Wealth Management today announced the launch of its refreshed brand identity and redesigned website, MyIPIWealth.com. Together, these initiatives mark a bold step forward in the firm's mission to empower independent financial professionals with the freedom, tools, and support they need to help clients achieve their goals.

For more than 28 years, IPI has built its reputation on an unwavering principle: independence with support. As the firm continues to grow, its new brand and digital presence capture both who IPI is today and where it is headed, creating a modern, unified experience for financial professionals and the clients they serve.

"Our new identity captures everything that IPI stands for and the direction we're heading," said Bayard Closser, President of IPI Wealth Management. "It reflects our evolution, strengthens the way we support advisors, and communicates the confidence and quality that clients should expect when they work with an IPI financial professional."

Designed to Reflect IPI's Core Values

Every aspect of the refreshed identity was created to embody Integrity, Performance, and Innovation, values that have guided IPI since its founding.

• Simplified, iconic logo representing both the strength of independence and the power of community.
• Cohesive color palette of blue, grey, white, and gold, symbolizing trust, support, and dedication.
• Elevated typeface and design system for a unified presence across platforms and communications.

IPI's philosophy also remains at the center of its brand: honoring God in all that it does by creating an atmosphere where every decision aligns with a client's objectives and goals.

What the New Website Delivers

The redesigned MyIPIWealth.com brings the refreshed brand to life with a modern, client- and advisor-friendly experience.

• Smarter, sleeker, faster: A polished design that mirrors the innovation of IPI's advisors and services.
• Optimized navigation: Easier access to logins, people, and resources across devices.
• Built for connection: A hub for learning about IPI's philosophy, services, and team.
• Client confidence: A professional digital presence that reflects the high standards behind every advisor-client relationship.

"Our advisors are at the center of everything we do," Closser added. "This rebrand and website relaunch are not just about a new look, they're about delivering clarity, accessibility, and a stronger foundation that allows advisors and clients to thrive together."

The Future of IPI Wealth Management

This refresh underscores IPI's long-standing promise: to be more than just a platform. IPI provides true partnership, empowering advisors to build their business on their own terms, while delivering clients a wealth management experience rooted in trust and innovation.

We invite you to explore our new brand and website at MyIPIWealth.com.

About IPI Wealth Management

Founded in 1987, Investment Planners, Inc. (IPI) was built on a mission to empower both clients and advisors with tailored investment strategies rooted in experience and trust. The firm is rooted in three key principles: Integrity, Performance, and Innovation. Today, IPI Wealth Management continues that legacy, providing independent financial professionals with the freedom, support, and resources they need to deliver exceptional results for their clients.

SOURCE IPI Wealth Management