DOYLESTOWN, Pa., Jan. 18, 2019 /PRNewswire/ -- ISM Connect, a national technology and media firm, today announces Meka Morris as its new Chief Revenue Officer. Morris will oversee all revenue operations, network expansion and marketing efforts for the firm's national network partnerships with Minor League Baseball and NASCAR, among others. Morris is the latest hire to the ISM leadership team and will report to ISM Connect CEO, Kent Heyman.
"We are excited to welcome Meka as we continue to invest in our go-to-market strategy and sales infrastructure. It's an important time for us to add well credentialed, experienced person at the helm of our efforts to grow revenues and expand our networks," said Kent Heyman, Chief Executive Officer. "The experience she brings to our team will be instrumental in achieving not only our revenue goals, but our larger business objectives as well, and we're thrilled to have her onboard."
Meka Morris is a veteran marketing and sales executive with over 15+ years of experience in sports and entertainment marketing. She comes to ISM with an extensive background, most recently at Learfield IMG College where she worked closely with the national sales team to help brands sponsor college events. She also spent time at Legends Attractions, Live Nation, the Charlotte Hornets, Oakland Raiders and Cleveland Cavaliers. An avid Boston sports fan, Meka attended the University of Kansas on a track and field scholarship and there developed a love for the business of sports.
"ISM is at a critical inflection point in its growth where it is evolving to help modernize fan experiences at stadiums and large venues," said Meka Morris, CRO at ISM. "I'm passionate about building winning sales cultures that allows employees to grow and thrive. Now more than ever ISM has the opportunity to capitalize on the market's appetite to digitalize venues and I'm eager to build out ISM's customer portfolio."
About ISM Connect
ISM is an industry innovator building the world's first fully-integrated network of smart engagement technology. ISM's network of 100 venues reaches an audience of over 110 million consumers. We modernize the way fans experience events, brands market and venues present themselves. For more information, visit www.ismconnect.com.
Director of Marketing, ISM Connect
SOURCE ISM Connect