IT COSMETICS® Co-Founder & CEO Jamie Kern Lima Honored with NJBIZ 2014 Best Women in Business Award

JERSEY CITY, N.J., Feb. 3, 2014 /PRNewswire/ -- NJBIZ today announces IT Cosmetics® (Innovative Technology Cosmetics) Co-Founder & CEO Jamie Kern Lima as the recipient of the 2014 Best Women in Business Award. Selected by a distinguished independent panel of judges, Kern Lima is one of 50 dynamic winners of the 2014 Best Women in Business Award, a prestigious honor that recognizes New Jersey's most vigorous and influential women in business that have been making headlines in their field and shaping the economic future of New Jersey.

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Launched in 2008, IT Cosmetics® is a revolutionary cosmetic line and leader in the prestige color cosmetics market. Prior to launching IT Cosmetics®, Kern Lima spent several years as an award winning TV news anchor, where having to look awake and perky for the 5 a.m. news and her firsthand experience with problematic skin fueled her to help women be more confident by creating problem-solving products to enhance natural beauty instead of concealing it.  She works hand-in-hand with plastic surgeons, and travels the world to create innovative products that empower women with beauty solutions to help them look and feel their most beautiful every day. 

IT Cosmetics® has received multiple industry awards, including more than 200 press placements in prestige beauty and consumer magazines and TV segments. Kern Lima was also recently named as an Ernst & Young Entrepreneurial Winning Woman™ of 2013. Growing from a three person startup company in 2008 to now over 45 full time and 100+ freelance employees, IT Cosmetics® is now a top selling beauty brand on QVC, in ULTA Beauty stores nationwide, on The Shopping Channel Canada and others, and recently partnered with Guthy-Renker to develop an infomercial set to launch later in 2014. With over $75 million in retail sales in 2013 and several new product launches slated for 2014, IT Cosmetics® is on track for continued development and expects to continue double-digit growth into the coming year.

"It is such an incredible honor to be recognized by NJBIZ and chosen as one of their Best Women in Business recipients," states Kern Lima. "I feel truly blessed to be included in the company of so many outstanding, inspirational women who were honored this year. Here at IT Cosmetics®, we pour our heart and soul into creating innovative and effective solution-oriented makeup and skin care products that address real beauty problems, with the goal of empowering women everywhere. As a New Jersey-based business woman, I also feel it's important to give back and we're proud to not only be recognized for our contributions to the industry, but also for the jobs we're creating in New Jersey and for our contributions to the community. Through our support of our Live Beauty Fully™ program and our ongoing support of the Look Good, Feel Better Foundation, we're committed to harnessing the power of beauty to support causes that help women and women's initiatives," states Kern Lima.

The Best 50 Women in Business awards program honors New Jersey's most dynamic women in business that have been making headlines in their field. To qualify, a nominee had to meet selection criteria that included living or working in New Jersey and holding significant authority for decision making in her company.  An independent panel of judges selected the top 50 winners based on their dedication to business growth, professional and personal accomplishments, community involvement, and advocacy for women.

"We are truly fortunate to have the opportunity to recognize this outstanding group of women," said Thomas Curtin, publisher of NJBIZ.  "As business and community leaders, they are constantly redefining success within and outside the business arena.  On behalf of NJBIZ, we would like to thank and congratulate these 50 outstanding women for their dedication to New Jersey's future."

NJBIZ and the program sponsors will honor this year's winners during an awards ceremony on Monday, March 24, 2014 at The Palace at Somerset Park in Somerset, NJ.  The honorees will also be highlighted in a special supplement to NJBIZ on March 31, 2014.

About NJBIZ & The New Jersey's Best 50 Women in Business Award Program
The New Jersey's Best 50 Women in Business Award Program is produced by NJBIZ, New Jersey's premiere business news publication, is sponsored by Wells Fargo, WithumSmith+Brown, PC, Comcast Business, and Wolff & Samson PC.  For more information about the NJBIZ Best 50 Women in Business awards program or to reserve seats to the event, please visit www.njbiz.com/events or contact Melissa Sullenberger at [email protected] or (732) 246-5737.

About IT Cosmetics®
Developed with leading plastic surgeons, IT Cosmetics® creates clinically-proven, innovative problem-solving makeup and skin care products that harness cutting edge, anti-aging technologies and high performance skin-loving ingredients to provide you with serious beauty solutions that help you look and feel your most beautiful! Co-Founder Jamie Kern, who suffers from Rosacea, Sparse Brows, Hyperpigmentation and problematic-skin works hand-in-hand with plastic surgeons to create innovative, high performance products laser focused on solving women's beauty problems. Prior to launching IT Cosmetics Jamie Kern was an award winning TV News anchor. She also graduated Valedictorian from Washington State University and received her MBA from Columbia Business School. IT Cosmetics is sold on QVC, The Shopping Channel Canada, and ULTA Beauty among others. For more information please visit www.itcosmetics.com IT'S truly your beauty, but better™!

SOURCE IT Cosmetics