Joe Kutchera Announced as HABLA 2011 Keynote Speaker

Digital expert to headline 4th annual awards ceremony

Sep 15, 2011, 08:00 ET from Lanza Group, LLC

ATLANTA, Sept. 15, 2011 /PRNewswire/ -- Joe Kutchera as been selected as the keynote speaker of the 4th annual HABLA- Hispanic Achievement and Business Leadership Awards, presented by Verizon Wireless and hosted by the Lanza Group, LLC. Kutchera is a leading digital marketing advisor and speaker on reaching Hispanic and Latin American audiences online. The annual HABLA awards luncheon recognizes the achievements of the Hispanic business community on Thursday, October 13th at the close of Hispanic Heritage month.  

"Reaching Latinos online and through digital media is an incredibly important topic," said Lanza Group President Ralph E. Herrera. "We are excited to have Joe Kutchera share his expertise and honor the Atlanta Hispanic business community with us on October 13th."

Joe Kutchera is the author of "Latino Link: Building brands online with Hispanic communities and content," and all HABLA attendees will receive a copy of his book. Kutchera is currently the Director of Digital Marketing with Acento Advertising and has been featured as a thought-leader on Advertising Age, BBC Mundo, CNN en Espanol. Kutchera began his online experience with Time Warner through building web properties for Warner Bros. Online and CNNMoney, among others.

HABLA serves as the closing ceremony to Hispanic Heritage Month festivities in Atlanta; highlighting the accomplishments of Latino role models and providing the recognition they merit. HABLA is the leading business-to-business (B2B) Hispanic focused networking event in the market. The 4th annual Hispanic Achievement & Business Leadership Awards will take place on Thursday, Oct. 13, 2011 from 11:30 a.m. to 2:00 p.m. at 103 West in Buckhead.

About Lanza Group:

Lanza Group, LLC is an Atlanta-based Hispanic marketing, PR and events firm that provides bi-cultural marketing solutions; connecting marketers to Hispanics throughout the United States and beyond. Lanza Group produces Atlanta's official Cinco de Mayo celebration – Fiesta Atlanta, as well as Georgia's Hispanic Heritage Month kick-off celebration, Fiesta Georgia. For more information, please call 404.350.0200 or visit

Katie Anderson

SOURCE Lanza Group, LLC