Joyride Dogs Takes Aim at Mystery Treats With Expanded Single Ingredient Pet Treat Line

Pet brand expands US sourced treats for dogs and cats with a focus on simple ingredients and transparent sourcing.

LOS ANGELES, Oct. 16, 2026 /PRNewswire/ -- Joyride Dogs, a pet brand trusted by more than one million customers, is expanding its line of single ingredient treats for dogs and cats, taking aim at what it calls mystery treats—products that leave pet parents questioning what is actually inside, where ingredients came from, and where they were made.

Joyride's approach is simple: one ingredient, clear sourcing, and nothing to hide.

"Pet parents shouldn't have to play detective with a bag of treats," said Sam, founder of Joyride Dogs. "When you buy from us, we want you to know exactly what is in the bag, where it was sourced, and where it was made. That's why we've gone all-in on single ingredient treats sourced and made here in the USA."

The expanded collection includes freeze-dried meats and organs across proteins including chicken, beef, turkey, pork, lamb, and fish, as well as a growing assortment of natural chews. The line is suitable for both dogs and cats and can be fed as a treat or crumbled over food as a topper.

With no long ingredient lists to decipher, the concept is straightforward: what is named on the front of the bag is what is inside.

"We're pet people first," Sam said. "If I wouldn't feel good giving something to my own dogs, I don't want to sell it. There are enough mystery ingredients and mystery sourcing in this industry. We want Joyride to be the opposite of that."

The expansion reflects Joyride Dogs' growth as a pet brand focused on making life better with dogs. Joyride has served over one million customers and recently surpassed $300,000 in donations to dog rescues, with a goal of donating $1 million.

"Everything comes back to helping people give their dogs better lives," Sam said. "What they eat matters. We want pet parents to pick up a Joyride bag, turn it over, and feel good about what they give them."

About Joyride Dogs

Joyride Dogs is a US pet brand built around one idea: Life, Better with Dogs. From everyday essentials to treats, Joyride creates products designed to make life with pets better. Joyride has served over one million customers and donated more than $300,000 to dog rescues.

Media Contact:
Deb Carpanzano
[email protected]

SOURCE Joyride Dogs