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KASSIDY COOK MAKES A SPLASH AS FS8 NEW BRAND AMBASSADOR

https://fs8.com

News provided by

FS8

Oct 09, 2025, 08:30 ET

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The Three-in-One Fitness Concept Appoints 2024 Olympic Medalist Amid Rapid Expansion

AUSTIN, Texas, Oct. 9, 2025 /PRNewswire/ -- FS8, the three-in-one fitness concept, is proud to welcome Olympic Silver Medalist Kassidy Cook into the FS8 family as its official brand ambassador. The former Team USA Diver and rising wellness content creator brings her inspiration and infectious energy to FS8 as the brand dives into an exciting period of rapid growth. 

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Olympic Silver Medalist, Kassidy Cook, joins FS8 as the official brand ambassador.
Olympic Silver Medalist, Kassidy Cook, joins FS8 as the official brand ambassador.

"Kassidy has been practicing Pilates for years, so she deeply understands the benefits of this style of movement and can authentically articulate that to our audience," said Tom Dowd, Chief Executive Officer. "We want to partner with athletes who are real, relatable, and inspiring - people who reflect both the triumphs and challenges of a wellness journey. Kassidy embodies that balance, and through her, we're excited to connect with more members who see themselves in her story and discover the strength of FS8's three-in-one fitness concept."

FS8 is a fitness studio of the future, offering a holistic approach by combining Pilates, tone, and yoga for a full-body workout. More than an average workout, FS8 focuses on functional strength, healthy posture, flexibility, and mobility – helping members move better, feel stronger, and live well. Each 50-minute class is designed to keep members engaged from start to finish, featuring an interchanging mix of exercises with notable playlists – no class is ever the same. Currently, there are over 50 FS8 locations globally, with many more studios opening in the near future. 

As FS8's newly appointed brand ambassador, Kassidy attended a series of exclusive multi-city investor and media events, including Los Angeles and Orlando. Through these appearances, she showcased the community and connection that FS8 brings to diverse audiences, reinforcing the brand's mission to inspire and unite communities across the country.

"Today, athletes have the opportunity to inspire their audience on and off the stage," said Kassidy Cook. "I am genuinely passionate about sharing tips from my experience when it comes to balancing a healthy approach to wellness, fitness, and recovery. By joining the FS8 community, I can further empower fitness enthusiasts who are looking to become a stronger, healthier version of themselves."

To learn more about FS8 and Kassidy's journey as a brand ambassador, or become a member and purchase exclusive launch offers, please visit fs8.com and follow along on @studiofs8 and @kassidycook13.

To enquire about FS8 franchising opportunities, please visit functionalinspiredtraining.com/franchising/

ABOUT FS8
FS8 is a progressive new fitness movement by F45 Training that combines the best elements of three modalities: Pilates, Tone, and Yoga, into one 3-in-1 workout. It's a low-impact, high-energy training designed to strengthen every body and mind without the fluff. Backed by science, FS8 workouts are structured around 8 key elements that support strength, developed in consultation with leading fitness experts, and founded to unlock the power of strength and the confidence it brings to every person.

FS8's unique workouts draw from a curated library of over 5,000 exercises, guaranteeing variety at every visit. Participants can expect results-based, community-oriented training that consistently delivers. For more information on FS8, please visit www.fs8.com.

ABOUT FIT
FIT (Functional Inspired Training) House of Brands is a global fitness franchise company with a network of over 1,500 studios across over 55 countries. FIT provides franchisees with proven business models, operational support, and structured training programs across its house of brands:

F45 Training: A global leader in functional fitness, offering 45-minute team-based workouts that combine strength, cardio, and scientifically backed programming to build strength, improve endurance, and enhance longevity.

FS8: FS8 fuses Pilates, Tone, and Yoga into a seamless, low-impact workout. Built on eight science-backed elements, FS8 is designed to enhance strength, flexibility, and mental well-being. The experience is dynamic yet restorative, offering a fresh take on fitness in an inclusive, community-driven environment.

VAURA Pilates: A sensory-driven reformer Pilates experience that blends precision and athletic training in an immersive environment. With neon lights, mirrored ceilings, and upbeat music, VAURA energizes both body and mind, creating a workout that feels as powerful as it is effective.

Recovery: A suite of solutions, including cold plunge, infrared sauna, and percussion therapy, designed to optimize recovery and performance.

FIT is committed to building a sustainable and scalable global franchise network that empowers people to move better, feel stronger, and live longer.

For more information, visit www.functionalinspiredtraining.com or follow us on LinkedIn (@FunctionalInspiredTraining) and YouTube (@FunctionalInspiredTraining).

SOURCE FS8

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