Kentico Presents Free, In-Person 'Lunch-n-Learn' Website Building Series for Healthcare Organizations

BEDFORD, N.H., April 24, 2015 /PRNewswire/ -- Kentico Software, the Web Content and Customer Experience Management provider, today announced in partnership with Bluespire Marketing, which specializes in healthcare, financial and senior living marketing services, and digital marketing agency Greystone.Net a new 'Lunch-n-Learn' series created to provide healthcare organizations with the tools and knowledge they need to maximize their web presence. Space will be limited to 50 registrants per event.

The Lunch-n-Learn series provides a unique opportunity for healthcare organizations to hear from healthcare marketing strategists and technology experts in an intimate venue on a number of important digital marketing topics, including:

• How to properly lay the groundwork for developing a successful, best-in-class website
• How to use unified approaches to support scalable, multi-facility operations
• How to complete a large web project while limiting timeline and budgeting risk

The first leg of the tour is scheduled as follows:

• Boston: May 19 at the Sheraton Boston Hotel
• Los Angeles: June 11 (location TBA)
• Dallas: June 23 (location TBA)

To register for any of the upcoming gatherings, please visit http://www2.bluespiremarketing.com/healthcare-tour-2015.

"Building a new website can be a daunting task, and the difference between success and failure can sometimes be determined before the project even starts," said Kentico CEO Petr Palas. "Developing a unified approach and laying the appropriate groundwork beforehand is crucial to saving time and money. That's why Kentico teamed up with Bluespire and Greystone.Net to help educate healthcare marketers and IT professionals on the latest in website technology while providing tips on how their next website project can be a complete success."

About Bluespire
Bluespire is a fully integrated marketing services provider for companies in highly regulated industries—specifically healthcare, financial and senior living. With more than 30 years of serving its core industries and a focus on strategy, technology and content, Bluespire brings deep marketing insights and solutions built for personalized consumer engagement and regulatory compliance.

Bluespire's 110+ employees collaborate with hundreds of clients through its three main offices—Minneapolis, Hartford and Montvale—and several satellite locations. Since 2013, Bluespire has helped clients win more than 100 marketing awards for a wide variety of client projects, including complete campaigns, re-branding projects, websites, e-newsletters, print publications and more.

About Greystone.Net
Greystone.Net helps hospitals and health systems understand and manage their digital footprint with a strategic business focus. Founded in 1996, Greystone's services include: digital strategic planning and audits; CMS selection processes; web redesign; digital and content marketing; social and mobile planning; call center consulting; and educational offerings like the annual Healthcare Internet Conference (HCIC).

Greystone.Net also offers gSight, an online Web visitor/patient survey that evaluates the online experience and its impact of an organization's brand. gSight identifies areas of digital impact and provides national and peer group comparisons.

About Kentico
Kentico makes an integrated marketing solution that is easy to use and drives cost effectiveness for businesses of all sizes, on-premise or in the Cloud. It gives customers and partners powerful, comprehensive tools and customer-centric solutions to easily create stunning websites and manage customer experiences in a dynamic business environment. With over 450 web parts, easy customizations, and fully-documented API, the Kentico Web Content Management Solution quickly gets websites operational. When combined with the full set of integrated solutions, which include Online Marketing, E-commerce, Online Communities, and Intranet and Collaboration, Kentico fully optimizes the digital customer journey across multiple channels.

About Kentico Software
Founded in 2004, Kentico is headquartered in the Czech Republic with offices in the US, UK, Benelux, and Australia. A Microsoft Gold Certified Partner with 1,000 digital agency partners, Kentico powers more than 25,000 websites in 100 countries. Customers include Bacardi, Great British Chefs, Gibson, Mazda, Microsoft, Mighty River Power, Run and Become, Sony, and Vodafone.

All product and company names herein may be trademarks of their respective owners.

Media Contacts:

Chris Blake
MSR Communications
Phone: 1-415-989-9000
E-mail: [email protected]

Jim Panagas
Director, PR & Analyst Relations
Kentico Software
Phone: 1-781-462-8461
Email: [email protected]

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SOURCE Kentico Software

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